Use your GHL API token with the scope emails/builder.readonly as a baseline. Include the token in the Authorization header as Bearer your_token. If your token lacks the needed blog scopes, regenerate with the required permissions for reading and writing blog data.
To connect Airtable, provide your Airtable API key or OAuth token in the integration flow. This enables Airtable to receive and update records from Blogs API.
Endpoints you’ll likely use with Airtable: – GET /blogs/posts — fetch posts – POST /blogs/posts — create a post – PUT /blogs/posts/:postId — update a post – GET /blogs/posts/url-slug-exists — verify a slug – GET /blogs/categories — list categories – GET /blogs/authors — list authors Note: The API surface also includes related emails endpoints (GET /emails/builder, GET /emails/schedule) for broader automation work, but the core blog workflow uses the endpoints above.
Trigger: When a new blog post is created or updated in GHL, create or update a corresponding Airtable record.
Actions: Create or update Airtable records for posts; map fields like title, slug, excerpt, content, author, and categories; optionally set publish status and dates.
Methods/Paths: POST /blogs/posts, PUT /blogs/posts/:postId
Key fields: postId, title, slug, excerpt, content, authorId, categoryId, publishDate
Trigger: A new category is added or updated in GHL; create or update a corresponding Airtable category record.
Actions: Update Airtable with categoryId and categoryName; keep a clean tag-to-id mapping for future posts.
Methods/Paths: GET /blogs/categories
Key fields: categoryId, categoryName, description
Trigger: A new author is added or updated in GHL; reflect changes in Airtable.
Actions: Update Airtable with authorId, authorName, bio, and social links; create a lookup for author details used in posts.
Methods/Paths: GET /blogs/authors
Key fields: authorId, authorName, bio, website
Automate content workflows without writing code by linking blog data to Airtable records.
Use Airtable as a centralized content calendar and asset hub synchronized with your blog data.
Leverage templates, views, and filters to coordinate drafts, reviews, and publishing across teams.
This section defines the terms used in this guide: endpoints (API URLs), triggers (events that start an automation), actions (what happens in Airtable), and fields (data you map between GHL and Airtable).
An API URL path used to perform a specific operation (for example, GET /blogs/posts).
A URL-friendly version of a post title used in the permalink (for example, my-first-post).
A defined sequence of triggers and actions that automates a task across apps.
A set of rules that allows applications to communicate and share data.
Automatically generate draft rows in Airtable when new posts are created in GHL, with fields mapped to title, slug, and status.
Push publication dates and statuses from Airtable back to GHL to coordinate publishing timelines.
Sync authors and categories to Airtable for quick reference and tagging during content planning.
Obtain a valid Blogs API token with the necessary scopes and prepare your Airtable API key or OAuth token.
Create field mappings in Airtable, set up triggers in your integration tool, and verify data flow between GHL and Airtable.
Run end-to-end tests to ensure data sync works, then enable the automation for production use.
The Blogs API provides programmatic access to posts, categories, and authors. It lets you fetch, create, and manage content from GHL for use in Airtable workflows. By linking these endpoints, teams can plan and calendar posts without leaving Airtable. In practice, you’ll map fields such as title, slug, excerpt, and publish date to Airtable fields so your team can review content in one place.
No-code connectors like Zapier or Integromat (Make) can bridge Blogs API and Airtable without writing code. You still need to configure mappings and triggers, but you won’t write custom code. If you prefer, you can also use native Airtable automations or Zapier depending on your stack.
Yes. When you have write-enabled tokens, you can push updates from GHL to Airtable, and you can also push changes from Airtable back to GHL if you enable two-way sync. Ensure proper validation, rate limits, and conflict handling in your workflow.
GET /blogs/posts, GET /blogs/categories, and GET /blogs/authors are the most common read-only endpoints for Airtable integrations. For creating or updating posts, use POST /blogs/posts and PUT /blogs/posts/:postId with appropriate scopes.
Start with a dry run: test endpoint calls, verify field mappings, and inspect results in Airtable. Use sandbox or test records to avoid impacting live data. Review logs and add simple error handling in your automation so you can quickly troubleshoot.
The scope determines what you can do with an API token. For read-only workflows, emails/builder.readonly is sufficient in the example, but write operations require write scopes for the relevant endpoints. Always follow least privilege by granting only what you need.
Yes. Most API plans enforce rate limits and quotas. If you hit limits, spread requests, implement backoff strategies, and consider upgrading to a higher plan for heavier automation.
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