Obtain an API key from the GHL developer portal for the Blogs API and grant the Zapier App Connector the scope emails/builder.readonly to access read data and supported actions.
Link your Zapier account to the Blogs API by using OAuth or an API key, then authorize access so triggers and actions can run securely.
Endpoints used by Blogs API:GET emails/builder; GET emails/builder.readonly; POST emails/builder; POST /emails/builder/data; DELETE /emails/builder/:locationId/:templateId; emails/schedule.readonly; GET emails/schedule; blogs/post.write; POST /blogs/posts; blogs/post-update.write; PUT /blogs/posts/:postId; blogs/check-slug.readonly; GET /blogs/posts/url-slug-exists; blogs/category.readonly; GET /blogs/categories; blogs/author.readonly; GET /blogs/authors
Trigger: when a new blog post is created in Blogs API.
Actions: create post, attach metadata, notify subscribers.
POST /blogs/posts
title, content, slug, categoryId, authorId
Trigger: post updated in Blogs API.
Actions: update post details, refresh slug, reindex for search.
PUT /blogs/posts/:postId
postId, title, content, slug
Trigger: slug check results available during post creation.
Actions: check slug, publish post if available, fallback messaging.
GET /blogs/posts/url-slug-exists
slug
Automate publishing and email workflows without writing code.
Use templated actions to manage content across channels (blog, emails, schedules).
Rapid setup with OAuth or API key authorization and sandbox testing.
Definitions of common terms and processes used in the Blogs API and Zapier App Connector integration.
Application Programming Interface: a set of rules that allow apps to talk to each other, such as GHL’s Blogs API and Zapier.
A URL-friendly identifier for a blog post, used to create clean and SEO-friendly links.
A specific URL on a service that performs an action or returns data.
A callback URL that notifies your app when something changes in the source service.
Create a Zap that pulls the latest posts weekly and sends a summary email to subscribers.
Use a slug-check endpoint to suggest SEO-friendly slugs during post creation.
Automatically publish to blogs and social channels with templated posts.
Connect the Blogs API in GHL and authorize the Zapier App Connector.
Choose blog-related endpoints and map fields in Zapier.
Run tests, validate data flow, and deploy to automation workflows.
No coding is required to connect Blogs API with the Zapier App Connector. Use Zapier’s visual workflow builder to set up triggers (e.g., new blog post) and actions (e.g., publish post to a blog and send a template email). The Blogs API endpoints expose the data you need, and Zapier maps fields without writing code. If you’re new to APIs, start with the provided templates and test each step in a sandbox environment. You can iterate quickly using the built-in test tool in Zapier and the GHL sandbox credentials.
Key endpoints for publishing and email management include: POST /blogs/posts to create posts, PUT /blogs/posts/:postId to update, GET /blogs/posts/url-slug-exists to check slugs, and GET /blogs/authors or GET /blogs/categories for metadata. For emails, use GET emails/builder, POST emails/builder, and POST /emails/builder/data to assemble and send email templates. Map fields in Zapier (title, content, slug, authorId, email templates) to ensure data flows correctly. Start with a simple publish + email template example and expand as needed.
To check slug existence before publishing, use the slug-check endpoint GET /blogs/posts/url-slug-exists. Send the desired slug, and the API will return whether it’s available. If the slug exists, adjust the title or slug and re-check. This prevents duplicate URLs and helps maintain clean SEO-friendly links.
Supported authentication methods typically include OAuth 2.0 via Zapier and API key-based access. Use OAuth for a secure, user-consented connection and API keys for service-to-service scenarios. In the Zapier setup, you’ll be guided through authentication steps; ensure the required scope (e.g., emails/builder.readonly) is granted for read access and that write endpoints are allowed only where appropriate.
Yes. You can automate email templates alongside blog posts by connecting email endpoints (emails/builder, emails/builder/data) with blog endpoints. For example, when a new blog post is created, trigger an email template push to subscribers and optionally schedule follow-ups. This creates cohesive content distribution without manual steps.
Rate limits apply to both the Blogs API and the Zapier App Connector. The exact quotas depend on your plan and the endpoints used. To avoid throttling, stagger requests, batch updates when possible, and implement retries with backoff in your Zapier workflows. Monitor usage in the GHL dashboard and Zapier task history to stay within limits.
Testing connections can be done using Zapier’s built-in test feature and a GHL sandbox environment. Create a test Zap with sample data, perform test actions (publish, update, slug check), and verify that data flows correctly between Blogs API and email templates. When you’re confident, transition to production and monitor the first runs closely.
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Complete Operations Catalog - 126 Actions & Triggers
