Authenticate using your GHL API credentials. Include a bearer token with each request and apply the proper scope for emails and blog management. Keep tokens secure and rotate them regularly.
Connect BayEngage to GHL using the recommended OAuth or API key flow. Store credentials securely and grant only the minimum permissions needed for publishing and retrieval.
Common endpoints include GET emails/builder, POST blogs/posts, POST /blogs/posts, PUT /blogs/posts/:postId, GET /blogs/posts/url-slug-exists, GET /blogs/categories, GET /blogs/authors, and GET /blogs/posts. Use these to create, update and verify blog content from BayEngage campaigns.
Trigger: When a new BayEngage blog draft is finalized in a campaign
Action: POST to blogs/posts to publish the new post with title, content and metadata
Method path: POST /blogs/posts
Key fields: title, content, excerpt, authorId, categoryId, slug
Trigger: BayEngage detects changes to a blog post
Action: PUT /blogs/posts/:postId to update content and metadata; or use POST /blogs/post-update.write for incremental updates
Method path: PUT /blogs/posts/:postId
Key fields: postId, title, content, slug, categoryId
Trigger: Content planning stage with slug validation
Actions: GET /blogs/posts/url-slug-exists, GET /blogs/categories, GET /blogs/authors to ensure consistency before publishing
Method path: GET /blogs/posts/url-slug-exists
Key fields: slug, categoryId, authorId
Fast setup with no coding required thanks to built in connectors and mappings
Automate publishing and updates between BayEngage campaigns and your blog content
Centralized workflow for content across channels with clear visibility
This glossary outlines core terms and processes used in the BayEngage and Blogs API integration.
A specific URL path and HTTP method used to perform an action on a service.
A URL friendly string derived from the post title used in the blog URL.
A label used to group posts within the blog.
The person responsible for content creation and attribution.
Pull top blog posts from the Blogs API and include a digest in BayEngage email campaigns.
Validate slug availability before publish and automatically adjust to avoid duplicates.
Feature authors in BayEngage campaigns with links to their posts and profiles.
Obtain GHL API credentials and BayEngage app credentials, then store them securely.
Map blog fields such as title, content, author, category and slug to BayEngage fields.
Run test calls, verify responses and set up monitoring and alerts for failures.
No coding is required to set up the integration. You can configure triggers and actions using BayEngage built in workflows and the Blogs API connectors. This makes it easy to automate content publishing and updates without writing code. If you need more advanced logic, you can add conditional rules and field mappings to tailor the flow to your content strategy.
Publishing from BayEngage typically uses the POST /blogs/posts endpoint to create new posts from campaign data. You may also use POST /blogs/posts for initial publish and PUT /blogs/posts/:postId to update existing posts. Ensure the required fields are mapped such as title, content, slug and category. Always verify that the endpoint permissions align with your intended actions in Git or in your APIM gateway.
Slug conflicts can occur when two posts would use the same URL. Use the GET /blogs/posts/url-slug-exists endpoint to check availability before publish. If a slug exists, modify it or append a unique suffix. Automation can enforce slug uniqueness through a simple retry and slug generation rule within BayEngage.
Yes, you can update posts from BayEngage to GHL using the PUT /blogs/posts/:postId endpoint or the blogs/post-update.write path for incremental changes. Map the postId to the targeted record and push updated content, title or metadata. Consider versioning and audit trails to track changes over time.
You will typically need read and write permissions for the relevant endpoints, such as emails builder and blogs posts. Grant least privilege necessary for your workflow and rotate credentials regularly. If you use OAuth, ensure the scope includes the required access for publishing and reading post data.
Test the integration with a staging BayEngage project and a sandbox GHL environment. Use sample posts to validate mappings, responses and error handling. Set up monitoring and alerts so failures and latencies are surfaced quickly and can be triaged.
API rate limits depend on your GHL plan and endpoint. Refer to the API documentation for current quotas. If you approach limits, implement batching and backoff in your BayEngage workflows to avoid failures.
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Complete Operations Catalog - 126 Actions & Triggers
