Your GHL API access requires a secure token carried in the request header. Use the scope emails/builder.readonly during initial read operations and upgrade to write as you enable post creation and updates.
In Zapier, connect the Blogs API app to your GHL account. Grant the requested permissions to allow reading and writing blog content.
GET emails/builder POST emails/builder POST /emails/builder/data DELETE /emails/builder/:locationId/:templateId emails/schedule.readonly GET emails/schedule blogs/post.write POST /blogs/posts blogs/post-update.write PUT /blogs/posts/:postId blogs/check-slug.readonly GET /blogs/posts/url-slug-exists blogs/category.readonly GET /blogs/categories blogs/author.readonly GET /blogs/authors
Trigger when a new blog post is added via the Blogs API.
Create, update, or distribute the post content across connected apps (e.g., email, social, and CRM) using Zapier actions.
POST /blogs/posts
title, slug, content, authorId, categoryIds
When a blog post is updated in the Blogs API.
Sync changes to downstream apps and caches via Zapier.
PUT /blogs/posts/:postId
postId, title, slug, content, status
Check slug existence before creating a new post.
Create or update posts based on slug check results.
GET /blogs/posts/url-slug-exists
slug
Launch automations without writing code.
Create reliable data flows between Blogs API and your other apps.
Prototype, test, and iterate faster with repeatable templates.
A quick glossary of terms you’ll see in this guide, including endpoints, triggers, actions, and data fields.
Application Programming Interface: a set of rules that lets apps talk to each other and request data or actions.
A specific URL in an API that performs a function or returns data.
The data you send in a request or receive in a response.
A callback URL that apps can use to push events in real time.
Automatically push new Blogs API posts to Slack, email newsletters, and social channels via Zapier.
Use slug existence checks and content fields to enrich SEO data before publishing.
Auto-publish when status is ready and notify teams with a single Zap.
Connect the Blogs API account in Zapier, select the required scope (emails/builder.readonly), and authorize.
Set up a trigger for new posts or updates and map fields to actions in your connected apps.
Run end-to-end tests, fix mappings, and enable the workflow in production.
The Blogs API allows you to read and manage posts, schedules, authors, and categories. With the included scope, you can fetch post data and plan updates. Use the endpoints to retrieve slug existence and categories data to help ensure accuracy before publishing. Leverage endpoints to pull data for dashboards, content calendars, and downstream apps to maintain consistency across your publishing workflow.
Yes. Most automations can be built without writing code by using Zapier triggers and actions. Some advanced flows may require light scripting in Zapier paths or filters, but for typical publishing and updating tasks, no code is needed. If you need custom logic, consider using Zapier’s built-in Formatter or a small code step to transform data before passing it to downstream apps.
Essential endpoints for posting and updating are POST /blogs/posts to create posts and PUT /blogs/posts/:postId to update them. For slug validation, GET /blogs/posts/url-slug-exists helps avoid duplicates. Combine these with actions in Zapier to automate publishing, updating metadata, and syncing across channels.
Slug checks prevent duplicates by verifying whether a slug already exists before creating a post. If a slug is taken, you can generate a unique slug or update the existing post with new content. This reduces publishing errors and helps maintain clean URLs across platforms.
Yes. You can automate publishing to email newsletters, Slack, social channels, and more by chaining actions in Zapier after a trigger. This creates consistent, multi-channel distribution from a single workflow. Set up maps for title, content, slug, and metadata to ensure each channel receives the right information.
GHL requires appropriate API access scopes (e.g., emails/builder.readonly for reading, and higher scopes for writing). In Zapier, connect the Blogs API app and authorize with the GHL account to enable the required permissions. Always start with the least-privilege scope and escalate as your automation needs grow.
Test your Zap using Zapier’s built-in test features with sample data. Validate field mappings, trigger conditions, and action outcomes before turning the automation live. If issues arise, adjust mappings, run through edge cases, and re-test until the workflow behaves as expected.
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