Scope required: emails/builder.readonly. Authenticate securely with your GHL credentials to enable the connection and access blog related data.
Clay uses OAuth2 to authorize access to the Blogs API and stores tokens securely so you can manage posts, categories, and authors from one place.
Key endpoints include creating posts, updating posts, retrieving authors and categories, slug checks, and fetching post details to power Clay workflows.
Trigger: When Clay creates or edits a post, push it to Blogs API to publish or update.
Actions: map title, content, excerpt, author, and categories; set publish date and status.
Methods: POST /blogs/posts to create; PUT /blogs/posts/:postId to update.
Key fields: title, content, excerpt, slug, authorId, categoryId, publishDate
Trigger: New or updated categories/authors in Clay sync to Blogs API.
Actions: fetch and assign categoryId and authorId; keep metadata in sync.
Methods: GET /blogs/categories and GET /blogs/authors
Key fields: categoryId, name; authorId, name, bio
Trigger: Draft post ready for validation in Clay.
Actions: check slug availability; ensure uniqueness using the slug endpoint.
Methods: GET /blogs/posts/url-slug-exists
Key fields: slug, title
Automate content workflows without writing code.
Keep blog data synchronized between Clay and your Blogs backend in real time.
Leverage data for smarter marketing, SEO, and content distribution.
Overview of essential terms and processes for integrating the GHL Blogs API with Clay.
An interface that lets Clay talk to the Blogs API to perform actions like create posts and fetch authors.
A real-time notification sent by the API to Clay when events occur, such as a new post.
A specific URL in the API that performs a defined operation.
A URL-friendly string used to identify a post in the blog system.
Create a post in Blogs API automatically when Clay triggers a new draft, with images and metadata.
Keep draft content in Clay and push updates to Blogs API when changes occur.
Automatically share published posts to newsletters or social channels via Clay workflows.
In Clay, select Blogs API as the GHL app, and grant the requested permissions.
Choose endpoints like create posts, fetch authors, and list categories to enable workflows.
Run a test post to verify data flows and adjust mappings.
To connect, you need a Blogs API instance and a Clay account, plus a GHL app connector. In Clay, add the Blogs API integration using the GHL app, and authorize the connection with the required permissions. Ensure your GHL credentials grant access to blog related data. Keep your API keys and tokens secure to prevent unauthorized access. Next, verify the scope and the endpoints you intend to use are enabled for the integration and run a small test post to confirm mappings between Clay fields and Blogs API fields.
Start with core publishing endpoints such as creating posts and fetching authors and categories. Use POST /blogs/posts to create, GET /blogs/authors to retrieve author data, and GET /blogs/categories to load categories. Once you’re comfortable, add slug checks and post updates to expand your workflow. Document field mappings early so future updates don’t break automation.
No heavy coding is required when using Clay’s GHL App Connector. You can map fields and configure workflows visually. If you have custom logic or data transformations, you can use advanced mappings or hooks within Clay. For most standard use cases, the mapper UI suffices.
Authenticate by adding the Blogs API integration in Clay via the GHL app connector and completing the OAuth flow. You’ll authorize Clay to access BLOG data with the assigned scopes. After authorization, tokens should be stored securely and refreshed before expiry. Keep credentials confidential and rotate them periodically.
Scope determines what the integration can access. The provided scope emails/builder.readonly allows reading blog related data. If you need create or update permissions, you may need to request broader scopes from your API provider or adjust the app configuration in GHL. Always follow the principle of least privilege.
Yes, you can schedule posts by including publishDate in your post payload and using the appropriate endpoints to publish. Clay can trigger scheduled actions as part of your automation, aligning publish times with your marketing calendar. Ensure the endpoint supports scheduling for reliable results.
Common issues include invalid credentials, expired tokens, or mismatched field mappings. Check the authentication status in the connected apps, review the endpoint URLs, and verify that the required scopes are granted. Inspect logs in Clay and in your API provider for detailed error messages, and retry with corrected data.
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