To use the Blogs API with Demand IQ, enable the required scopes (emails/builder.readonly) and secure your API credentials. Use the Zapier App Connector to bridge endpoints without writing code.
Set up your Demand IQ app credentials and authorize the GHL connection; store tokens securely and rotate them regularly.
Key endpoints include GET emails/builder, GET emails/schedule, POST /blogs/posts, PUT /blogs/posts/:postId, GET /blogs/posts/url-slug-exists, GET /blogs/categories, GET /blogs/authors, POST /emails/builder, POST /emails/builder/data, and more as needed for your workflows.
Trigger: when a Demand IQ insight is created or updated, automatically create a new blog post via POST /blogs/posts.
Actions: POST /blogs/posts to create a post; generate or validate slug using GET /blogs/posts/url-slug-exists; attach metadata like author_id and category_id; publish or schedule as needed.
POST /blogs/posts
Required fields: title, content, excerpt, author_id, category_id, status, slug (optional).
Trigger: Demand IQ analytics updates trigger post edits.
Actions: PUT /blogs/posts/:postId to update title, content, or metadata; refresh slug if needed; adjust categories or status.
PUT /blogs/posts/:postId
Required fields: postId, title, content, status.
Trigger: a new post is published and a related email workflow should run.
Actions: craft emails with POST /emails/builder; attach content with POST /emails/builder/data; schedule delivery via GET emails/schedule.
POST emails/builder
Required fields: to, subject, body, postId, scheduleTime.
Faster go-to-market through drag-and-drop automations.
Seamless data flow between content and campaigns reduces manual data entry.
Easier testing and iteration with instant previews and workflow cloning.
This glossary explains common terms used in the Blogs API and the GHL integration workflow.
A specific URL and HTTP method used to perform an action in an API.
The process of verifying identity and permissions to access an API using keys, tokens, or OAuth.
A URL-friendly version of a post title used in URLs and slugs.
Automations built without custom code using tools like Zapier and the GHL integration.
Automatically generate a blog draft when Demand IQ detects a trend, then publish or schedule.
Distribute new posts to emails and social channels via defined workflows.
Update posts based on Demand IQ analytics to keep content fresh.
Obtain API keys for Blogs API and grant Demand IQ the needed scopes (emails/builder.readonly) to start.
Choose the blog and email endpoints to wire together and define triggers in Zapier.
Create a Zapier workflow that uses the Blogs API and emails endpoints to automate content creation and distribution.
The Blogs API provides endpoints to manage blog content, drafts, and publishing. Connecting it to GHL via the Zapier App Connector enables automated workflows that bridge content with email campaigns and other marketing actions. This integration means Demand IQ events can trigger blog creation, updates, and timely email distribution without manual steps.
No-code setup is possible using Zapier’s connectors; you configure triggers and actions. You will still need valid API credentials and an understanding of the required scopes and endpoints to ensure a secure and reliable connection.
The integration covers core blog endpoints like POST /blogs/posts, PUT /blogs/posts/:postId, GET /blogs/posts/url-slug-exists, GET /blogs/categories, GET /blogs/authors, and email endpoints like GET emails/builder and POST emails/builder. Support for additional endpoints can be added as your workflow grows.
Yes. You can schedule emails via the emails/schedule endpoint and schedule posts through the blog endpoints where supported. Your Zapier workflow can trigger at specific times to ensure content and campaigns go out on schedule.
Authentication uses tokens and OAuth best practices; keep credentials secure and rotate keys periodically. Only grant the minimum necessary scopes to minimize exposure.
The primary scope referenced here is emails/builder.readonly to view and assemble email content. Additional scopes may be added for full blog management as needed.
Data flow can be monitored in Zapier dashboards and in the connected app’s activity logs. Enable logging on the Blogs API and GHL endpoints to track each trigger, action, and response.
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Complete Operations Catalog - 126 Actions & Triggers
