Use OAuth 2.0 with your GHL Blogs API client and securely store access tokens for API calls.
Sprout Social authorizes access to GHL data using OAuth and app credentials; grant permissions only for the required scopes.
Core endpoints include: POST /blogs/posts, PUT /blogs/posts/:postId, GET /blogs/posts/url-slug-exists, GET /blogs/authors, GET /blogs/categories, plus supporting endpoints like GET emails/builder and GET emails/schedule for related assets. Use these to create, update, and organize blog content and author/category metadata.
Trigger: new advocacy content is approved in Sprout Social; Action: create a blog post draft in Blogs API.
Actions: POST /blogs/posts with title, content, slug; optionally assign author_id and category_id; publish when ready.
POST /blogs/posts
title, content, slug, author_id, category_id, status
Trigger: a post is edited in Sprout Social; Action: update existing blog post via PUT /blogs/posts/:postId.
Actions: map fields to PUT /blogs/posts/:postId; update title, content, slug, or tags as needed.
PUT /blogs/posts/:postId
postId, title, content, slug, category_id
Trigger: changes to authors or categories; Action: refresh metadata from Blogs API.
Actions: GET /blogs/authors and GET /blogs/categories to refresh dropdowns and mappings for posts.
GET /blogs/authors
author_id, name, slug; category_id, name
No-code setup lets marketing and comms teams automate content sharing between Sprout Social and the Blogs API without writing code.
Faster publishing cycles and consistent voice across employee advocacy campaigns.
Unified reporting and easy auditing across channels and posts.
This section defines the core terms and processes used in the GHL Blogs API integration with Sprout Social, including API calls, authentication flows, endpoints, and data mapping.
An Application Programming Interface that enables software components to communicate and exchange data securely and efficiently.
A URL-friendly identifier derived from the post title used to form clean, readable links.
An authorization framework that enables apps to obtain limited access to user data without sharing credentials.
A blog entry containing a title, body, metadata, and publication settings.
Automatically pull approved advocacy content from Sprout Social and draft blog posts in the Blogs API for review.
Generate blog post summaries and repurpose content for social and email campaigns.
Auto-map Sprout Social campaigns to blog categories and tags for easier discovery.
Register the GHL Blogs API and Sprout Social apps, then authorize the Zapier App Connector to access both accounts.
Map blog fields (title, content, slug, author, category) between Sprout Social and the Blogs API.
Run end-to-end tests, review data integrity, and deploy automation.
No heavy coding is required. The Zapier App Connector provides a visual interface to create workflows between Sprout Social and the Blogs API, using standard triggers and actions. You can build robust automations without writing code.
For a basic publishing workflow, use endpoints like POST /blogs/posts, GET /blogs/posts/url-slug-exists, and GET /blogs/authors. Combine these with Sprout Social triggers to publish consistently across advocacy campaigns.
Populate the author and category dropdowns by using GET /blogs/authors and GET /blogs/categories. Map author_id to the chosen author and category_id to the selected category to ensure correct metadata for each post.
Test in a safe sandbox or via Zapier’s test mode. Create a sample post and verify the response includes postId and slug. If errors occur, review permissions and field mappings, then re-run tests until clean.
Scheduling can be achieved by leveraging a scheduler in Zapier or by including a publish_date in the post data. Use the Blogs API’s supported fields to set a future publication time.
OAuth 2.0 is the primary method for user authentication between Sprout Social and the Blogs API. API keys can be used for app-level access; ensure scopes align with required actions and refresh tokens are managed securely.
Analytics appear in Zapier run history and within the Blogs API dashboards. You can export results to a spreadsheet or connect to a BI tool for deeper insights.
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