Use your API credentials to securely authenticate requests to the Blogs API. Generate an API key in the Blogs API dashboard and store it in a secure vault or environment variable. When available, prefer OAuth2 for user-scoped access and token rotation.
To connect FinalScout to the Blogs API, authorize the app with the necessary scopes, grant access to blog and email endpoints, and rotate credentials regularly. Use the recommended OAuth flow and scopes such as emails/builder.readonly, emails/builder.write, blogs/post.write, and blogs/author.readonly.
Common endpoints you will use with the Blogs API and FinalScout include: – GET emails/builder – POST emails/builder – POST /emails/builder/data – DELETE /emails/builder/:locationId/:templateId – emails/schedule.readonly – GET emails/schedule – blogs/post.write – POST /blogs/posts – blogs/post-update.write – PUT /blogs/posts/:postId – blogs/check-slug.readonly – GET /blogs/posts/url-slug-exists – blogs/category.readonly – GET /blogs/categories – blogs/author.readonly – GET /blogs/authors
Trigger: A new blog draft is created in FinalScout (APPNAME) and is ready for publication.
Actions: Use POST /blogs/posts to create the post in Blogs API, then optionally update the post with PUT /blogs/posts/:postId to set status and metadata.
POST /blogs/posts
title, content, slug, author_id, published
Trigger: A new or updated email template is added in Blogs API via FinalScout.
Actions: Create or update email templates in GHL using POST emails/builder and include templateName, subject, body, and scope.
POST emails/builder
templateName, subject, body, scope
Trigger: A blog post status changes in FinalScout.
Actions: Update the post via PUT /blogs/posts/:postId to reflect status changes and slug updates as needed.
PUT /blogs/posts/:postId
postId, status, slug
No-code automation: Connect Blogs API and FinalScout through GHL without writing custom code, using triggers and actions to move data between systems.
Faster content workflows: Create, publish, and update blog posts and email templates in a single connected flow, reducing manual steps.
Centralized analytics: Track blog performance and email interactions in one place, enabling data-driven publishing decisions.
This glossary defines the core terms used in this guide to help you implement the integration smoothly.
GHL is the CRM and marketing automation platform used to connect apps and automate workflows without coding.
Blogs API is the API layer that manages blog content and related endpoints, including posts, categories, authors, and slug checks.
FinalScout is the app used for lead generation and outreach, integrated with GHL via the Blogs API to publish content and manage emails.
An API endpoint is a specific URL path that accepts requests (GET, POST, PUT, DELETE) to perform actions or retrieve data.
When a new lead is captured in FinalScout, automatically draft a blog post in Blogs API with lead data and trigger a publication workflow.
Create or update onboarding email templates in the GHL Emails Builder when FinalScout templates change, ensuring consistency across channels.
Leverage engagement data from GHL to refine publishing cadence and content topics in Blogs API for better reach.
Create a developer app in GHL and obtain API keys or OAuth credentials. Store credentials securely and configure them in your integration setup.
Choose required scopes (e.g., emails/builder.readonly, blogs/post.write). Set up callback URLs and redirect handling for OAuth flows.
Run test requests for key endpoints, verify data sync between FinalScout and Blogs API, monitor logs, and adjust triggers as needed for reliability.
Answer: Start by creating an API key in the Blogs API dashboard and securely add it to your GHL app settings. For user-level access, implement OAuth 2.0 with proper token rotation and refresh flows, ensuring the scopes include blogs and emails endpoints. Regularly rotate credentials and monitor for unauthorized access.
Answer: Core endpoints for publishing include POST /blogs/posts to create posts, PUT /blogs/posts/:postId to update status or metadata, GET /blogs/posts/url-slug-exists to validate slugs, and GET /blogs/categories to assign the correct category. You may also use GET /blogs/authors to attribute content to authors.
Answer: Yes. Use POST emails/builder to create new email templates and manage template data via POST /emails/builder/data. You can bind these templates to campaigns in FinalScout via GHL automations.
Answer: Some endpoints may be limited by plan tier or rate quotas. Check your plan and the API rate limits in the developer docs. Upgrade as needed to access write operations for posts and templates.
Answer: Respect API rate limits by batching requests, using exponential backoff, and implementing retry logic. Monitor quotas in real time and throttle requests when thresholds approach. Consider caching non-changing data when possible.
Answer: Yes. Many integrations provide a sandbox or test environment to validate flows before going live. Use test data and mock triggers to ensure reliability without impacting production.
Answer: You can synchronize blog posts, authors, categories, and slug checks, along with email templates. The integration can surface blog metrics and email interactions in GHL for a unified view.
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Complete Operations Catalog - 126 Actions & Triggers
