How to connect Formaloo to Blogs API

Seamless integration between Blogs API and Formaloo

Connecting Blogs API with Formaloo: a simple, scalable setup

This guide walks you through connecting the Blogs API (GHL) with Formaloo to automate blog publishing, scheduling, and management. Use the prepared endpoints to create, update, and schedule posts directly from Formaloo forms and automations, without writing code. The integration supports authors, categories, slugs, and post statuses so your content stays consistent across platforms.

Authentication with Blogs API

Authenticate requests between Formaloo and the Blogs API using your GHL credentials. Store tokens securely in Formaloo’s connector vault and rotate credentials regularly to maintain a strong security posture. The integration operates within the scope emails/builder.readonly and related blog endpoints.

Authentication for Formaloo

Formaloo manages credentials for the Blogs API via a dedicated connector. Use API keys or OAuth2 as supported, and ensure the appropriate scopes are granted to access blog data and publishing endpoints.

GHL Blogs API Endpoints Overview

– GET /blogs/posts — retrieve blog posts and metadata – POST /blogs/posts — create a new blog post – PUT /blogs/posts/:postId — update an existing post – POST /blogs/post-update — schedule or update a post’s publish time – GET /blogs/posts/url-slug-exists — check slug availability – GET /blogs/categories — list blog categories – GET /blogs/authors — list authors – GET /blogs/post-update — query post updates – GET /blogs/posts?limit=… — list posts with filters – GET /blogs/post-update?postId=… — fetch schedule details – GET /blogs/check-slug.readonly — verify slug patterns – GET /blogs/categories — fetch category data – GET /blogs/authors — fetch author details These endpoints show how Formaloo can create, update, schedule, and organize blog content via the Blogs API.

Top 3 connections between Blogs API and Formaloo

1) Auto-create blog posts from new form submissions

Trigger: A new submission in Formaloo creates a draft blog post in Blogs API.

Actions: map form fields to post title, content, slug, and metadata; publish via POST /blogs/posts.

Method path: POST /blogs/posts

Key fields: title, content, slug, author, categories

Top 3 connections between Blogs API and Formaloo

2) Update blog posts from Formaloo events

Trigger: Formaloo form edits or other events update an existing post.

Actions: push changes to an existing post using PUT /blogs/posts/:postId.

Method path: PUT /blogs/posts/:postId

Key fields: postId, title, content, slug, status

Top 3 connections between Blogs API and Formaloo

3) Schedule blog posts via Formaloo

Trigger: Content is ready with a scheduled date in Formaloo.

Actions: schedule using POST /blogs/post-update or equivalent to set publish date.

Method path: POST /blogs/post-update

Key fields: postId, scheduledDate, timezone

No-code benefits of connecting Blogs API with Formaloo

Automate publishing workflows without writing a line of code.

Sync blog content with Formaloo forms and automations for consistent messaging.

Manage all publishing tasks from Formaloo dashboards for faster go-to-market.

Key terms and glossary

This glossary defines the core terms you’ll encounter when connecting Blogs API with Formaloo, including endpoints, triggers, actions, fields, slugs, categories, authors, and status.

API endpoint

A specific URL and HTTP method used to perform an action against the GHL Blogs API from Formaloo.

Slug

A URL-friendly version of a blog post title that becomes part of the post URL.

Webhook

A real-time callback URL that Formaloo can trigger to notify your system of events.

Status (Draft / Published)

Current state of a blog post, indicating whether it is a draft or publicly visible.

People also Search for:

3 creative ideas to extend the Blogs API integration with Formaloo

Idea 1: Auto-create blog posts from form submissions

Automatically convert new Formaloo form submissions into blog posts with titles, content, and metadata. This accelerates content production while preserving branding.

Idea 2: Schedule posts based on form-driven calendars

Use Formaloo date fields to schedule posts in advance, ensuring timely publication aligned with campaigns.

Idea 3: Publish via Zapier App Connector

Leverage Zapier to trigger Blogs API endpoints from other apps in your stack for broader automation.

3 steps to connect Blogs API with Formaloo

Step 1: Generate API credentials

Create or retrieve your GHL API credentials, then securely store them in Formaloo’s connector settings.

Step 2: Configure endpoints

Select endpoints you’ll use (e.g., POST /blogs/posts, PUT /blogs/posts/:postId, GET /blogs/categories) and map to Formaloo fields.

Step 3: Test and deploy

Run test requests, validate responses, and then deploy your automation to production.

Frequently Asked Questions

Do I need to code to set up this integration?

No coding is required to connect Formaloo with the Blogs API. The built-in connectors guide you through authentication, field mapping, and endpoint selection. If you need advanced logic, you can still add conditional steps, but most workflows are achievable with drag-and-drop actions. You can customize triggers and actions to fit your publishing cadence, from immediate post creation to scheduled publishing.

Essential endpoints for publishing include POST /blogs/posts to create content and PUT /blogs/posts/:postId to update it. For organizing content, GET /blogs/categories and GET /blogs/authors are also important. Slug checks (GET /blogs/posts/url-slug-exists) help prevent duplicate links. By combining these endpoints, you can build robust publishing pipelines that align with your editorial calendar.

Yes. Scheduling is supported via the Blogs API scheduling endpoints. You can prepare content in Formaloo and schedule publish times using POST /blogs/post-update (or related scheduling calls) to ensure posts go live when planned. This keeps your content cadence consistent without manual intervention.

Authentication relies on securely stored credentials and tokens. Use API keys or OAuth2 as supported, and limit scopes to only what you need (e.g., blogs and emails endpoints). Regularly rotate credentials and monitor access logs to maintain security. Formaloo’s connector vault helps keep keys encrypted and access-controlled.

Yes. You can pull authors and categories from GHL via GET /blogs/authors and GET /blogs/categories and map them into Formaloo fields. This enables accurate attribution and taxonomy in your blog posts managed from Formaloo.

If a slug already exists, the slug-check endpoint (GET /blogs/posts/url-slug-exists) will indicate a conflict. You can then adjust the title or slug to generate a unique URL before publishing. This prevents duplicate URLs and preserves SEO integrity. In workflows, you can automatically append a numbering suffix or date to resolve conflicts.

Documentation and endpoint references for the Blogs API are available in your GHL developer portal and Formaloo integration guides. Explore endpoints such as POST /blogs/posts, PUT /blogs/posts/:postId, and GET /blogs/categories to understand capabilities, then tailor mappings to your content strategy.

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🚀 GoHighLevel Integration

Complete Operations Catalog - 126 Actions & Triggers

126
Total Operations
55
Polling Triggers
71
Actions
14
Categories
👥

Contacts

10 Triggers 18 Actions
Trigger
Get Contact
Retrieve a specific contact by ID
Trigger
Search Contacts
Advanced search with filters
Trigger
Get Contacts by Business
Retrieve contacts linked to a business
Trigger
Get Duplicate Contact
Check for duplicate contacts
Trigger
Get Contact Appointments
List all appointments for a contact
Trigger
Get Contact Tasks
Retrieve all tasks for a contact
Trigger
Get Contact Task by ID
Get specific task details
Trigger
Get Contact Notes
List all notes for a contact
Trigger
Get Contact Note by ID
Retrieve specific note details
Trigger
List Contacts (Deprecated)
Legacy contact listing method
Action
Create Contact
Add a new contact to the system
Action
Update Contact
Modify existing contact information
Action
Find Contact
Search by email, phone, or ID
Action
Delete Contact
Remove a contact permanently
Action
Upsert Contact
Create or update contact automatically
Action
Add Tags to Contact
Tag contacts for organization
Action
Remove Tags from Contact
Remove specific tags
Action
Bulk Update Contact Tags
Add or remove multiple tags at once
Action
Create Contact Task
Add a new task for a contact
Action
Update Contact Task
Modify existing task details
Action
Complete Contact Task
Mark task as complete
Action
Delete Contact Task
Remove a task permanently
Action
Create Contact Note
Add notes to contact records
Action
Update Contact Note
Edit existing notes
Action
Delete Contact Note
Remove notes from contacts
Action
Add Contact to Campaign
Enroll contact in campaign
Action
Remove from Campaign
Remove contact from specific campaign
Action
Remove from All Campaigns
Unenroll from all campaigns
📅

Calendars & Appointments

13 Triggers 21 Actions
Trigger
List Calendar Groups
Get all calendar groups
Trigger
List Calendars
Retrieve all calendars
Trigger
Get Calendar by ID
Get specific calendar details
Trigger
Get Free Slots
Check calendar availability
Trigger
List Calendar Events
Get all scheduled events
Trigger
List Blocked Slots
View unavailable time slots
Trigger
Get Appointment
Retrieve appointment details
Trigger
List Appointment Notes
Get notes for appointments
Trigger
List Calendar Notifications
View notification settings
Trigger
Get Calendar Notification
Get specific notification
Trigger
List Calendar Resources
View rooms and equipment
Trigger
Get Calendar Resource
Get specific resource details
Action
Create Calendar Group
Set up new calendar group
Action
Update Calendar Group
Modify calendar group settings
Action
Update Group Status
Enable or disable calendar group
Action
Delete Calendar Group
Remove calendar group
Action
Validate Group Slug
Check if slug is available
Action
Create Calendar
Add new calendar
Action
Update Calendar
Modify calendar settings
Action
Delete Calendar
Remove calendar permanently
Action
Create Appointment
Book new appointment
Action
Update Appointment
Modify appointment details
Action
Delete Event
Cancel and remove event
Action
Create Block Slot
Block time on calendar
Action
Update Block Slot
Modify blocked time
Action
Create Appointment Note
Add notes to appointments
Action
Update Appointment Note
Edit appointment notes
Action
Delete Appointment Note
Remove appointment notes
Action
Create Calendar Notification
Set up reminders
Action
Update Notification
Modify notification settings
Action
Delete Notification
Remove notification
Action
Create Calendar Resource
Add room or equipment
Action
Update Calendar Resource
Modify resource details
Action
Delete Calendar Resource
Remove resource
💼

Opportunities

3 Triggers 7 Actions
Trigger
Search Opportunities
Find opportunities with filters
Trigger
Get Opportunity
Retrieve specific opportunity
Trigger
List Pipelines
View all opportunity pipelines
Action
Create Opportunity
Add new sales opportunity
Action
Update Opportunity
Modify opportunity details
Action
Delete Opportunity
Remove opportunity
Action
Update Opportunity Status
Change status (open, won, lost)
Action
Upsert Opportunity
Create or update opportunity
Action
Add Followers
Assign team members to follow
Action
Remove Followers
Unassign followers
👤

Users

4 Triggers 3 Actions
Trigger
Search Users
Find users with filters
Trigger
Filter Users by Email
Search users by email address
Trigger
Get User
Retrieve user details
Trigger
List Users by Location
Get users in specific location
Action
Create User
Add new user to system
Action
Update User
Modify user information
Action
Delete User
Remove user from system
💬

Conversations & Messages

8 Triggers 2 Actions
Trigger
Search Conversations
Find conversations by filters
Trigger
Get Conversation
Retrieve conversation details
Trigger
Get Email by ID
Retrieve specific email
Trigger
Get Message by ID
Get specific message details
Trigger
Get Messages by Conversation
List all conversation messages
Trigger
Get Message Recording
Retrieve voice recording
Trigger
Get Message Transcription
Get transcribed message text
Trigger
Download Transcription
Download transcription file
Action
Update Message Status
Change message read/unread status
Action
Agent Typing Indicator
Show typing indicator in chat
🏢

Businesses

2 Triggers 3 Actions
Trigger
Get Business
Retrieve business details
Trigger
List Businesses by Location
Get all businesses in location
Action
Create Business
Add new business
Action
Update Business
Modify business details
Action
Delete Business
Remove business
🔄

Workflows & Campaigns

3 Triggers 5 Actions
Trigger
List Workflows
Get all workflows
Trigger
List Snapshots
View available snapshots
Trigger
List Campaigns
Get all campaigns
Action
Add Contact to Workflow
Enroll in workflow automation
Action
Remove from Workflow
Unenroll from workflow
Action
Add Contact Followers
Assign followers to contact
Action
Remove Contact Followers
Unassign followers
Action
Bulk Business Update
Add/remove contacts from business
⚙️

Other Operations

20 Triggers 8 Actions
Trigger
List Locations
Get all locations
Trigger
List Custom Fields
View custom field definitions
Trigger
Get Company
Retrieve company information
Trigger
Find Associations
Search associations
Trigger
Get Association
Retrieve association details
Trigger
Get Association Key
Get key by name
Trigger
Get Association by Keys
Find by object keys
Trigger
Get Relations by Record
List record relations
Trigger
Check Blog URL Slug
Verify slug availability
Trigger
Get Blog Authors
List blog authors
Trigger
Get Blog Categories
List blog categories
Trigger
Get Blog Posts
List posts by blog
Trigger
Get Blogs by Location
List location blogs
Action
Find Location by ID
Retrieve location details
Action
Create Location
Add new location
Action
Create Association
Link related records
Action
Update Association
Modify association
Action
Delete Association
Remove association
Action
Create Relation
Establish record relation
Action
Delete Relation
Remove record relation
Action
Create Blog Post
Publish new blog post
Action
Update Blog Post
Edit blog post

✨ Key Capabilities

📊 Contact Management

  • 10 custom field slots per contact
  • Advanced search with filters
  • Duplicate detection
  • Tag management (bulk operations)
  • Full task and note management
  • Campaign & workflow enrollment

📅 Calendar Features

  • Calendar groups with slugs
  • Multiple calendar types
  • Free slot checking
  • Appointment booking system
  • Blocked slots management
  • Room & equipment resources

💼 Sales Pipeline

  • Multi-pipeline support
  • Stage management
  • Status tracking (won, lost, etc)
  • Monetary value tracking
  • User assignment
  • Follower management

🔄 Automation Ready

  • Workflow automation support
  • Campaign management
  • Polling triggers (1-15 min)
  • Real-time conversations
  • Bulk operations
  • Upsert capabilities
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