Authenticate to the Blogs API using OAuth 2.0 with the required scope emails/builder.readonly. Retrieve and securely manage access tokens, then attach the token to every API call.
FormBackend uses your app credentials to access the connected services. Store tokens securely, rotate credentials regularly, and grant only the necessary scopes for reading posts and managing emails.
GET emails/builder; GET emails/builder.write; POST emails/builder; POST /emails/builder/data; DELETE /emails/builder/:locationId/:templateId; emails/schedule.readonly; GET emails/schedule; blogs/post.write; POST /blogs/posts; blogs/post-update.write; PUT /blogs/posts/:postId; blogs/check-slug.readonly; GET /blogs/posts/url-slug-exists; blogs/category.readonly; GET /blogs/categories; blogs/author.readonly; GET /blogs/authors
Trigger: a new blog signup form is submitted
Actions: create a new subscriber in the email builder; enqueue a blog post draft; trigger a notification
Method paths: POST /blogs/posts and POST /emails/builder/data
Key fields: email, postTitle, postSlug, locationId
Trigger: a blog post is updated in Blogs API
Actions: update the blog post via blogs/post-update.write; notify the team
Method: PUT /blogs/posts/:postId and POST /blogs/posts
Key fields: postId, title, content, status
Trigger: a new comment on a blog post
Actions: log engagement in FormBackend; push engagement data to CRM
Method: POST /blogs/comments
Key fields: commentId, postId, userId, content
No-code automation: trigger blog updates from forms without writing code.
Faster content workflows: publish blogs when forms capture author data.
Centralized data: synchronize emails, blog posts, and forms in one place.
Key elements: endpoints, triggers, actions, and fields you’ll use to connect Blogs API with FormBackend. Processes: authenticate, map fields, test, deploy.
Application Programming Interface – a set of rules that allow two apps to communicate.
An API path and method that performs a specific function.
A real-time push notification from one app to another when an event occurs.
An authorization framework that lets apps access user data securely without sharing passwords.
Capture draft details from a form, create a new blog post in Blogs API, and publish when approved.
Use form inputs to generate tailored blog recommendations and create posts in Blogs API.
When a user comments on a post, update post metadata or create follow-up content.
Obtain client credentials, set scopes, and store tokens securely.
Map form fields to Blog post fields and email fields to the subscriber list.
Run tests, verify data flow, and deploy to production with monitoring.
We use OAuth 2.0 with client credentials to securely access GHL and the Blogs API. Tokens should be stored securely and rotated regularly. Ensure your app requests the minimum scopes needed for reads and writes. For this setup, the emails/builder.readonly scope is used for reading email builder data, while posts-related scopes cover blog creation and updates.
For a basic setup you’ll typically need endpoints to read and write emails, create blog posts, check slug availability, and fetch blog metadata (categories and authors). Essential calls include GET emails/builder, POST emails/builder/data, POST /blogs/posts, PUT /blogs/posts/:postId, and GET /blogs/posts/url-slug-exists.
Test the integration in a staging environment by submitting a test form and verifying the corresponding blog post is created or updated as expected, and that subscriber data is correctly written to the email builder. Use logs and retries to resolve transient API errors.
Yes. No-code automation allows FormBackend to trigger blog publishing based on form events. You can map form inputs to blog fields, create posts via the Blogs API, and publish or schedule posts without writing code. Use test runs to validate content flow before production.
Implement token-based retries and exponential backoff. Monitor API responses for rate limits and quotas, and gracefully handle 429 or 503 errors by retrying after a delay. Use dashboards to track success rates and failed calls.
Rate limits depend on your GHL and Blogs API plan. Plan for bursts during launches and set sensible backoffs in error handling. If you approach limits, stagger form submissions or batch requests where possible.
Scopes are defined during OAuth authorization. For this integration, you’ll need scopes that allow reading emails, creating and updating blog posts, and slug checks. If you’re unsure, consult the API provider’s scope reference and only request what you actually need.
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Complete Operations Catalog - 126 Actions & Triggers
