To securely connect Groove to the Blogs API, authorize calls using API keys or OAuth tokens with the scope emails/builder.readonly. Store credentials securely and rotate them regularly.
In Groove, create a connected app using the provided API credentials. Use the access token to authorize requests to the Blogs API endpoints, ensuring only the necessary scopes are granted.
Key endpoints include: GET emails/builder and GET emails/builder.readonly for email templates; POST emails/builder and POST /emails/builder/data to create or update templates; GET emails/schedule to view scheduled campaigns; GET /blogs/posts and POST /blogs/posts to manage blog posts; PUT /blogs/posts/:postId to update posts; GET /blogs/posts/url-slug-exists to check slugs; GET /blogs/categories and GET /blogs/authors to fetch metadata.
Trigger: When a new blog item is published or updated in the Blogs API, Groove can trigger an email template via emails/builder to notify subscribers.
Actions: fetch templates (GET emails/builder), populate content with blog data, and post updates to emails/builder/data; optionally schedule emails using emails/schedule.
Methods: GET emails/builder, POST /emails/builder/data
Key fields: templateId, locationId, content, subject, recipient_groups
Trigger: A new blog post is created in the Blogs API; Groove uses POST /blogs/posts to publish and then notifies via Groove campaigns.
Actions: POST /blogs/posts, PUT /blogs/posts/:postId to update; retrieve metadata with GET /blogs/categories and GET /blogs/authors to enrich posts.
Methods: POST /blogs/posts, PUT /blogs/posts/:postId, GET /blogs/categories, GET /blogs/authors
Fields: title, content, slug, category, author, postId
Trigger: When a keyword or tag is updated, fetch related content data from the Blogs API to inform Groove campaigns.
Actions: GET /blogs/authors and GET /blogs/categories to populate metadata; map KEY_FIELDS like keyword to post fields for SEO alignment.
Methods: GET /blogs/authors, GET /blogs/categories
Fields: keyword, slug, meta
Automate content-to-campaign workflows without writing code, using triggers and actions in Groove.
Centralize publishing, editing, and email automation within a single interface for faster go-to-market timelines.
Real-time data syncing keeps campaigns fresh and aligned with the latest blog content.
This glossary explains common terms used when connecting Groove with the Blogs API, including endpoints, slug, categories, authors, and posts.
A specific URL and HTTP method combination that performs an action or fetches data from the Blogs API.
A URL-friendly string used to identify a blog post in the API and on the site.
A piece of content published on the blog; may be created or updated via API calls.
A credential used to authorize API calls, typically with a limited scope and expiry policy.
Automatically email subscribers when a new post is published, using templates that pull in title, excerpt, and slug for quick access.
Publish posts to Groove newsletters or product update campaigns, linking blog content to email journeys.
Pull keyword and category data to auto-create SEO-aligned posts and corresponding email nudges.
Create API credentials in the Blogs API and secure the client ID/secret or access token; note the required scope (emails/builder.readonly).
Map Groove triggers to endpoints such as emails/builder and /blogs/posts to automate emails and posts.
Create triggers and actions in Groove to orchestrate blog publishing, email campaigns, and metadata enrichment.
Authenticating Groove with the Blogs API typically involves using an access token or API key with the scope emails/builder.readonly. Store credentials securely and rotate them periodically to mitigate risk. Use OAuth where available to grant limited, revocable permissions for your integration.
Begin with core endpoints that manage templates and posts: GET emails/builder, POST emails/builder/data, and POST /blogs/posts. These provide the foundations for automating email campaigns and blog publishing from Groove. Then expand to metadata endpoints like GET /blogs/categories and GET /blogs/authors to enrich content.
Yes. You can create blog posts via the API using POST /blogs/posts and later update them with PUT /blogs/posts/:postId. Groove can trigger these calls from workflows, allowing seamless content publication from your campaigns.
Use GET /blogs/posts/url-slug-exists to verify slug availability before creating or updating a post. This helps prevent duplicate URLs and keeps your blog structure clean.
No custom coding is required for standard workflows. Groove provides triggers, actions, and field mappings that connect to the Blogs API endpoints. For advanced scenarios, you can extend via custom fields or additional endpoints as needed.
Sync frequency depends on how you configure workflows. You can set near real-time triggers for new posts or schedule periodic checks (via the Blogs API schedule-related endpoints) to keep content and campaigns aligned.
The endpoint list appears in the integration guide under the endpoint section. Start with the core templates and posts endpoints, then explore metadata endpoints like authors and categories as you expand your workflows.
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