Authenticate to the Blogs API with your GHL app credentials. Use the scope emails/builder.readonly for read access and request additional write permissions only when you need to publish or update content.
Set up OAuth2 in Help Scout to authorize the Blogs API connection. Register the redirect URI and ensure the required scopes cover blog data exchange and conversation creation.
Common endpoints include GET emails/builder, POST /blogs/posts, PUT /blogs/posts/:postId, GET /blogs/posts/url-slug-exists, GET /blogs/categories, GET /blogs/authors, and GET /blogs/posts. Use these to fetch templates, publish posts, update content, and map data to Help Scout conversations or knowledge base items.
Trigger: A new blog post is published in Blogs API.
Actions: Create a new Help Scout conversation with the post title, excerpt, and link; assign to a team; notify subscribers.
Methods/Paths: POST /blogs/posts to publish; GET emails/builder for templates; POST emails/builder to send alerts.
Key fields: title, slug, author, publishedDate; map to conversation subject, URL, and body content.
Trigger: Blog post updated in Blogs API (PUT /blogs/posts/:postId).
Actions: Update the corresponding Help Scout conversation with revised content and a link back to the post.
Methods/Paths: PUT /blogs/posts/:postId to update; POST emails/builder to notify watchers.
Key fields: postId, slug; map to the Help Scout conversation reference and metadata.
Trigger: Blog post tagged for knowledge base (kb).
Actions: Create or update Help Scout knowledge base articles with post content and a link to the original article.
Methods/Paths: POST /blogs/posts to publish; PUT /blogs/posts/:postId to update.
Key fields: postId, title, kbCategory, url; map to KB article ID, title, category, and source link.
Benefit 1: Build end-to-end content workflows without developers.
Benefit 2: Real-time data syncing between blog content and Help Scout conversations.
Benefit 3: Flexible data mappings for post metadata, conversations, and knowledge base items.
This section defines core elements of the integration, including endpoints, triggers, actions, field mappings, and error handling processes.
GHL API is the RESTful interface used to connect GHL features with external apps like Help Scout via the Blogs API.
An API Endpoint is a URL path that accepts requests (GET, POST, PUT, DELETE) to perform a specific action.
OAuth 2.0 is the authorization framework used to securely grant access between apps.
A Webhook is a callback URL that receives real-time data from another service when events occur.
Automatically create Help Scout conversations when a new blog post is published, including a summary and a link to the full article.
Auto-generate or update Help Scout knowledge base articles from high-value blog posts and add cross-links.
Publish reader questions from blog comments to a Help Scout thread for timely responses and improved engagement.
Obtain API keys for the Blogs API and configure OAuth in Help Scout with the proper redirect URI and scopes.
Define how post data maps to Help Scout conversations and KB items, and set triggers for publish, update, and kb tagging.
Test in a staging environment, verify data flow, monitor logs, and gradually switch to production once stable.
You should use OAuth2 for secure access and brand credentials for the Blogs API. This keeps data transfers protected while enabling both read and write operations when needed. Always align scopes with the actions you intend to perform and rotate credentials regularly.
To create new conversations from blog posts, rely on endpoints like POST /blogs/posts to publish and POST emails/builder to send notifications. You can also pull templates with GET emails/builder to format messages consistently across conversations.
Yes. By defining field mappings between post.title, post.slug, and post.content to Help Scout subject, body, and custom fields, you can automate the data flow without custom code. Use a mapping layer or integration tool to keep fields in sync.
Absolutely. A no-code approach is feasible using built-in connectors and mapping rules. You configure triggers, endpoints, and field mappings to automate the workflows without writing any code.
Test in a staging environment using sample posts and mock Help Scout conversations. Validate triggers, mappings, and error handling, then review logs for any mismatches before going live.
Check your integration logs in the API connection dashboard and Help Scout’s app logs. Look for error codes, failed mappings, and latency issues, then refine your rules and retry accordingly.
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Complete Operations Catalog - 126 Actions & Triggers
