Authenticate using OAuth 2.0 and request the Blogs API scope emails/builder.readonly to access blog data and enable cross‑platform automation.
In Zapier, set up a connected account for the Blogs API using OAuth 2.0 and test the connection to confirm valid tokens and scopes.
Available endpoints include: – GET emails/builder – GET emails/builder.write – POST emails/builder – POST /emails/builder/data – DELETE /emails/builder/:locationId/:templateId – emails/schedule.readonly – GET emails/schedule – blogs/post.write – POST /blogs/posts – PUT /blogs/posts/:postId – blogs/check-slug.readonly – GET /blogs/posts/url-slug-exists – blogs/category.readonly – GET /blogs/categories – blogs/author.readonly – GET /blogs/authors
Trigger when Blogs API publishes a new post; Zapier can automatically share or repurpose this content to Instagram for Business.
Actions: extract title, excerpt, and image from the blog post and publish a corresponding Instagram post or story.
POST /blogs/posts
title, excerpt, content, image_url, slug
Trigger when a blog post is updated in Blogs API.
Actions: update the post content in Blogs API and refresh the corresponding Instagram content if applicable.
PUT /blogs/posts/:postId
postId, title, content, tags
Trigger on a schedule or when analytics events occur in Blogs API.
Actions: pull analytics metrics (views, reads, engagement) from Blogs API and push to your marketing dashboards via Zapier.
GET /blogs/posts
postId, views, reads, likes, shares
Create powerful automations without writing a line of code, combining blog data with your Instagram for Business workflows.
Speed up content publishing and repurposing by automating repetitive tasks and keeping content consistent.
Easily map fields between Blogs API and Instagram campaigns to reduce manual data entry.
This glossary defines core concepts such as endpoints, triggers, actions, mappings, and authentication flows used when connecting the Blogs API with the Zapier App Connector.
Application Programming Interface: a set of rules that lets your apps talk to Blogs API and exchange data.
A specific URL path and HTTP method used to access a resource in the Blogs API.
OAuth 2.0 is the authorization framework used to obtain access tokens securely for API calls.
Slug is the URL-friendly version of a blog post title used in the link to that post.
Use blog summaries to dynamically create engaging IG captions and hashtags via Zapier workflows.
Automatically post blog highlights as IG Stories with swipe up links.
Synchronize a new blog launch with Instagram feed posts and ad campaigns.
Register your Blogs API app to obtain a client ID and secret for OAuth 2.0.
Add the Blogs API connected account in Zapier and authorize scopes.
Define field mappings (title, excerpt, image) and run a test zap to verify end‑to‑end flow.
The Blogs API provides programmatic access to your blog content, including posts, categories, authors, and workflow checks. It enables automated data exchange between your apps and your blog assets. Use the API with Zapier App Connector to automate publishing, updating, and cross‑posting across channels without manual steps.
No coding is required with the Zapier App Connector. You configure triggers, actions, and field mappings through a visual interface. If needed, you can customize advanced pipelines using built‑in logic steps and filters, but most automations can be built with a no‑code approach.
Endpoints cover reading and writing blog posts, categories, authors, and slug checks, plus email utilities for completeness when needed. This set lets you create, update, and verify content while keeping data consistent across systems.
Authenticate using OAuth 2.0; connect the Blogs API in Zapier and test the connection to ensure valid tokens. Keep your client credentials secure and refresh tokens as required by the provider.
Yes, you can publish blog content to Instagram through automated workflows. Some operations may require using Instagram for Business publishing capabilities and appropriate permissions. Design your workflow to format posts properly and attach media where supported.
Common pitfalls include mismatched field mappings, forgetting to enable required scopes, and hitting rate limits. Always validate with test data and monitor logs for errors. Ensure your endpoints and methods align with the data you intend to exchange.
API docs are available on the Blogs API developer portal and the Zapier App Connector docs. Refer to both for endpoint references and example workflows. If documentation differs, rely on the latest official docs and developer support channels.
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Complete Operations Catalog - 126 Actions & Triggers
