Authenticate the Blogs API using your GHL credentials and the Zapier App Connector to enable secure, delegated access to endpoints for managing posts, categories, and authors.
Set up OAuth 2.0 or API key-based authentication in the Zapier App Connector to securely authorize requests to the Blogs API.
Key endpoints you may use include GET /blogs/posts and POST /blogs/posts to create content, PUT /blogs/posts/:postId to update, POST /blogs/post-update.write for batch updates, GET /blogs/posts/url-slug-exists to validate slugs, GET /blogs/categories and GET /blogs/categories for category data, GET /blogs/authors and GET /blogs/authors for author data. Read-only endpoints like GET blogs/category.readonly and GET blogs/author.readonly are available. Use POST /blogs/posts for publishing and PUT /blogs/posts/:postId for updates.
When a new post is created in Blogs API, trigger actions in the Zapier App Connector.
Actions: create, update, or publish posts; assign categories and metadata.
Method: POST /blogs/posts or PUT /blogs/posts/:postId
Key fields: title, content, slug, author, category, status
Trigger: scheduled time or date
Actions: publish at a set time, update metadata, and cross-post as needed
Method: POST /blogs/posts
Key fields: title, content, scheduledDate, categories
Trigger: CRM event (e.g., contact update or deal stage change)
Actions: create or update blog posts based on CRM data
Method: PUT /blogs/posts/:postId
Key fields: postId, title, content, slug
Automate publishing without writing code, using ready-made triggers and actions.
Streamline content workflows with event-driven automation and scheduling.
Easily connect with other apps for cross-posting and data enrichment.
This glossary defines core terms used throughout this guide, including API, OAuth, slug, and endpoints, and explains how they relate to the Blogs API and the Zapier App Connector.
Application Programming Interface that enables different software systems to communicate and share data.
OAuth 2.0 is an authorization framework that allows apps to access user data without sharing passwords.
A mechanism for real-time data delivery from one app to another when an event occurs.
A URL-friendly identifier used to create readable and SEO-friendly links for blog posts.
Create a Zap that monitors an RSS feed and publishes new items to Blogs API automatically.
When a CRM record is updated, push a corresponding blog post in Blogs API to keep content fresh.
Automatically share blog posts to connected social profiles via Zapier.
Obtain your Blogs API key and set up OAuth credentials for the Zapier App Connector.
Map endpoints such as POST /blogs/posts and PUT /blogs/posts/:postId to your Zapier actions.
Run test zaps, verify data mapping, and deploy to automate your blog workflow.
A slug is a URL-friendly version of your post title that appears in the blog URL. It matters for SEO and readability. Use meaningful, concise slugs to improve discoverability. When automating with Zapier, ensure the slug is generated or preserved consistently to avoid broken links. Slugs also help with slug-based routing and version control for posts.
No heavy coding is required. The Zapier App Connector provides triggers and actions that map directly to Blogs API endpoints. Some light configuration is needed to authenticate and map fields, but you can build complex workflows with no-code logic. If you need advanced transformations, you can add simple code steps within Zapier or use built-in utilities.
Yes. You can schedule posts by using a time-based trigger and the Blogs API’s scheduling endpoint. This allows you to queue posts for future publication or align with marketing calendars. Ensure scheduledDate values are in the correct format and time zone to avoid mismatches.
OAuth is a common and secure method for authorizing access to the Blogs API from the Zapier App Connector. Depending on your setup, you may use OAuth 2.0 to obtain access tokens, refresh tokens, and manage permissions without sharing credentials. Follow the provider’s documentation to implement the flow correctly.
For basic publishing, you typically need endpoints such as POST /blogs/posts to create posts and PUT /blogs/posts/:postId to update them. You may also need GET /blogs/categories and GET /blogs/authors to populate drop-downs or metadata fields. Keep permissions scoped appropriately to avoid unneeded access.
Testing involves running sample zaps in a safe environment, validating field mappings, and checking that posts appear correctly in Blogs API. Use test data, verify slugs, check error messages, and monitor logs. Once tests pass, deploy the automation to a live environment.
Your API credentials can be found in the Blogs API dashboard and in the OAuth provider setup. Store keys and tokens securely, and configure them in the Zapier App Connector’s authentication section. If you regenerate credentials, update the connections in Zapier accordingly.
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