Access to Blogs API requires a secured token. Use your GHL API credentials and ensure the requested scopes cover blog creation, updates, category lookups, and author information. Keep credentials safe and rotate keys regularly.
In Zapier, configure OAuth 2.0 or API key based authentication to connect to the GHL Blogs API. The connector should request permission for blog posting, editing, and reading endpoints, and store tokens securely.
Key endpoints you will use include: blogs/post.write (POST /blogs/posts), POST /blogs/posts, PUT /blogs/posts/:postId, GET /blogs/posts/url-slug-exists, GET /blogs/categories, GET /blogs/authors, and GET /blogs/posts. These endpoints enable creating, updating, validating slugs, fetching categories and authors, and reading posts.
Trigger: New or updated content item in your source CRM prompts creation of a blog post draft in Blogs API.
Actions: Create post (blogs/posts), check slug (blogs/posts/url-slug-exists), assign author (blogs/authors), set category (blogs/categories).
Methods: POST /blogs/posts, GET /blogs/posts/url-slug-exists, GET /blogs/authors, GET /blogs/categories
Required fields: title, content, author_id, category_id, slug; optional: excerpt, featured_image, publish_status
Trigger: Blog post is updated in Blogs API to propagate changes.
Actions: Update post (PUT /blogs/posts/:postId), revalidate slug (GET /blogs/posts/url-slug-exists)
Methods: PUT /blogs/posts/:postId, GET /blogs/posts/url-slug-exists
Key fields: postId, title, content, slug, status
Trigger: New category or author added in Blogs API
Actions: Create or fetch category (GET /blogs/categories), create or fetch author (GET /blogs/authors) and map to post metadata
Methods: GET /blogs/categories, GET /blogs/authors
Key fields: category_id, author_id
Automate publishing workflows without writing code; publish posts on schedule or on events.
Maintain consistency by reusing templates and metadata across posts.
Scale content operations across multiple authors and categories easily.
Learn the core terms you will see in this guide, including endpoints, triggers, actions, and how the data moves between GHL Blogs API and Zapier App Connector.
A specific URL in the GHL Blogs API used to perform a task such as create, read, update, or delete a blog post.
A URL friendly identifier for a blog post used to generate its link slug and friendly URL.
Credentials or tokens that prove your app is allowed to call the GHL Blogs API, typically OAuth tokens or API keys with the correct scopes.
The current state of a blog post, such as draft, published, or scheduled.
Trigger on a new CRM item and create a blog post draft in Blogs API, then queue a social post to promote it.
When a post is updated, push changes via PUT /blogs/posts/:postId and alert the content team.
Use endpoints to assign categories and authors derived from external data sources for consistency.
Create or configure a GHL API key and OAuth credentials for the Zapier App Connector and test connectivity.
Define a trigger for new or updated blogs and actions for create, update, and slug checks in Zapier.
Run end-to-end tests, verify data flow, and turn on the automation in production.
No-code means you can connect via Zapier App Connector without writing code. The connector provides triggers and actions that map to Blogs API endpoints for posting and updating content. If you need more control, you can add filters and multi-step paths in Zapier to tailor the workflow.
For basic publishing you typically need POST /blogs/posts to create posts, GET /blogs/posts/url-slug-exists to check slug availability, and GET /blogs/authors to assign an author. You can also fetch categories with GET /blogs/categories to ensure correct taxonomy.
To manage authors and categories, query GET /blogs/authors and GET /blogs/categories to fetch current options, then reference their IDs when creating or updating posts with POST /blogs/posts or PUT /blogs/posts/:postId.
Yes. Zapier’s test mode simulates calls so you can verify data flow with sample data before going live. Use test data to validate field mappings and endpoint responses.
Supported authentication methods typically include OAuth 2.0 and API keys with appropriate scopes. Ensure tokens are valid and refreshed as needed, and restrict scopes to only what is required for your automation.
Slug conflicts can be prevented by performing a slug check with GET /blogs/posts/url-slug-exists before creating a post. If the slug exists, modify it (e.g., add a date or unique suffix) and retry.
The available endpoints are listed in the guide and in the endpoint section of this page, including /blogs/posts, /blogs/categories, /blogs/authors, and /blogs/posts/url-slug-exists for slug validation.
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