To connect, request an API key or OAuth token for the Blogs API, grant LeadSimple the required permissions, and securely store credentials.
In LeadSimple, create a new API connection, paste your GHL credentials, and authorize access to the Blogs endpoints.
Core endpoints used for this integration include GET emails/builder and GET emails/schedule for email assets; POST /blogs/posts to publish content; PUT /blogs/posts/:postId to update posts; GET /blogs/posts/url-slug-exists to verify slugs; GET /blogs/categories and GET /blogs/authors to pull taxonomy and authors; and GET /blogs/posts to fetch posts. Reading endpoints like GET /blogs/categories and GET /blogs/authors helps enrich content and improve targeting, while writing endpoints like POST /blogs/posts and PUT /blogs/posts/:postId automate content creation and updates.
Trigger: when a new blog post is published in Blogs API
Actions: create or update a LeadSimple email campaign, include post link, and schedule delivery
POST /blogs/posts
title, slug, content, excerpt, author, category
Trigger: a reader subscribes to a blog via a form or engages with content
Actions: add or update LeadSimple contact with blog interaction tags and notes
GET /blogs/authors
subscriberEmail, blogPostId, interaction, tags
Trigger: new blog post or engagement triggers scoring
Actions: update lead score in LeadSimple and enroll in a targeted drip campaign
POST /blogs/posts
leadEmail, score, postId, campaignId
Automate repetitive tasks without writing code
Synchronize blog content and leads in real time
Build personalized campaigns based on blog activity
Understand endpoints, triggers, actions, and data mapping used to connect Blogs API with LeadSimple.
An application programming interface that lets Blogs API and LeadSimple communicate.
A notification sent from one app to another when an event occurs, such as a new blog post.
An event in Blogs API that starts an automated action in LeadSimple.
A URL-friendly string used to identify a blog post in the system.
Automatically push new posts into a LeadSimple newsletter campaign with dynamic content blocks.
Trigger welcome or nurture emails when a subscriber engages with a blog post.
Send a personalized weekly digest to subscribers based on their reading history and tags.
Register the app in GHL, obtain API key with the blogs scope, and copy client ID and secret. Scope should include emails/builder.readonly for reading posts and emails builder for sending campaigns.
Define the API calls from LeadSimple to fetch posts, authors, categories, and to publish new posts. Map fields like title, slug, content, author, and category.
Run test posts, verify contact updates, check error logs, and adjust mappings as needed.
To authenticate, start by creating an API key or OAuth token for the Blogs API. Grant LeadSimple the necessary scopes to read blog posts and, if needed, to post updates. Store credentials securely and rotate them regularly. Use secure vaults or encrypted storage in your workflow tool.
Essential endpoints include reading posts, authors, and categories to enrich content in LeadSimple, and publishing new posts to trigger campaigns. Reading endpoints help with enrichment and segmentation, while writing endpoints enable automation of content-driven campaigns.
Yes. By mapping blog events to LeadSimple campaigns, you can trigger welcome, nurture, or product-focused emails when readers engage with posts. This requires proper event triggers from Blogs API and LeadSimple campaign actions.
No heavy coding is required. The setup uses no-code automation by connecting endpoints, mapping fields, and configuring triggers in your integration platform or workflow tool. Some lightweight scripting may be used for advanced field transformations.
Key fields include title, slug, content, excerpt, author, category for posts, and subscriber email, postId, interaction, and tags for engagement data. Map lead data such as email, name, and company where applicable.
Test the connection by publishing a test post and verifying that LeadSimple receives the data and triggers the correct campaign. Check error logs, monitor success rates, and adjust field mappings as needed.
API credentials are typically found in the GHL developer console or API access page. You’ll obtain a client ID, client secret, and access token. Ensure scopes include the needed read and write permissions for emails and blogs.
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Complete Operations Catalog - 126 Actions & Triggers
