Authenticate requests using OAuth 2.0 with the Blogs API scope emails/builder.readonly. Create a connected app in Zapier to obtain a client ID and secret and request an access token for each workflow.
Zapier authenticates via OAuth 2.0 with the Blogs API, storing tokens securely and refreshing as needed. When setting up a connection, choose the Blogs API and authorize access.
GET emails/builder; emails/builder.write; POST emails/builder; POST /emails/builder/data; DELETE /emails/builder/:locationId/:templateId; emails/schedule.readonly; GET emails/schedule; blogs/post.write; POST /blogs/posts; blogs/post-update.write; PUT /blogs/posts/:postId; blogs/check-slug.readonly; GET /blogs/posts/url-slug-exists; blogs/category.readonly; GET /blogs/categories; blogs/author.readonly; GET /blogs/authors
Trigger: A new blog post is published in Blogs API.
Actions: Create a corresponding email draft in the builder and enqueue a distribution task.
Path: POST /blogs/posts
Key fields: title, content, slug, authorId, publishDate
Trigger: When a blog post is updated or scheduled, sync its content into the email builder.
Actions: GET emails/builder, POST emails/builder, POST /emails/builder/data
Paths: GET emails/builder; POST emails/builder; POST /emails/builder/data
Key fields: locationId, templateId, content
Trigger: Schedule posts for publication and distribute via email builder.
Actions: POST /blogs/posts, GET /blogs/posts/url-slug-exists, GET /blogs/categories
Paths: POST /blogs/posts; GET /blogs/posts/url-slug-exists; GET /blogs/categories
Key fields: slug, publishDate, status
Automate content workflows without writing code.
Sync posts, emails, and campaigns in minutes.
Prebuilt triggers and actions speed setup.
This glossary covers endpoints, triggers, actions, key fields, and authentication used in the Blogs API and Zapier App Connector.
API: A set of endpoints that let applications communicate and perform operations programmatically.
Endpoint: A specific URL path used to access a resource or perform an action.
Authentication: The process of verifying identity to access the API, typically via OAuth 2.0.
Slug: A URL-friendly string used to identify a blog post.
Automatically generate email templates using post title, excerpt, and slug when a new post is published.
Publish a post and trigger a scheduled email campaign to your list with minimal setup.
Use blog data to populate social posts and announcements via connected channels.
In Zapier, add Blogs API as a connected app and authorize access to the required scope emails/builder.readonly.
Select triggers like New Blog Post Published and actions like Create Email Builder Entry.
Test the workflow in Zapier and switch it on for automated publishing and distribution.
Authentication with the Blogs API is handled via OAuth 2.0. Start by creating a connected app in your GHL account and configure the required scope emails/builder.readonly. In Zapier, connect this app to establish a secure link between Blogs API and your workflows. Always store tokens securely and rotate credentials as recommended. Once connected, you can test the token lifecycle within your test environment.\nIn practice, you will initiate a token request, exchange it for an access token, and include it in API requests to perform actions such as reading builder data or creating a new blog post.
For post publishing, begin with endpoints that create and update content: POST /blogs/posts to publish and PUT /blogs/posts/:postId to update. Use GET /blogs/posts/url-slug-exists to validate slugs before publish. If you plan to attach media or templates, use POST /emails/builder and POST /emails/builder/data to manage email content. These building blocks help you validate workflows early and iterate quickly.
Yes. You can schedule blog posts and trigger email campaigns automatically. Use a trigger based on publish or schedule events and pair it with actions that create or update email builder entries. This lets you distribute new content to subscribers without manual steps.\nTest the scheduling by setting a temporary publish date and ensuring the email delivery aligns with the configured time window.
Check slug existence with GET /blogs/posts/url-slug-exists before publish. This endpoint confirms whether a slug is already in use and helps avoid duplicate posts. If the slug exists, you can choose another slug or update the post data. This keeps your blog URL structure consistent.
You do not need to write code to use this integration. The Zapier App Connector provides a no-code interface to set up triggers, actions, and data mapping between Blogs API and other apps. For more advanced needs, you can add small code steps, but it is not required for core publishing and distribution tasks.
No-code integrations speed up setup, reduce maintenance, and enable non-developers to automate complex workflows. With prebuilt endpoints and triggers, you can rapidly assemble blog-to-email automations, content publishing, and categorization tasks without touching a line of code.
Testing endpoints safely involves using a sandbox or test environment, validating each request with a minimal dataset, and monitoring responses. Start by testing read-only endpoints, then progress to write operations with a test post. Verify slug validation and error handling before going live.
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