Authenticate Blogs API access from Zapier using OAuth or API key with the scope emails/builder.readonly. This ensures you can read email builder templates and schedules to drive post creation without exposing credentials.
Set up a secure connection in Zapier by linking the GHL account to the Zapier App Connector. This connection will be used to call the Blogs API endpoints described below.
GET emails/builder; POST /blogs/posts; PUT /blogs/posts/:postId; GET /blogs/posts/url-slug-exists; GET /blogs/categories; GET /blogs/authors; POST /blogs/posts; GET /blogs/authors
Trigger: a new email is parsed by Mailparser and sent to Zapier to create a blog post in Blogs API.
Actions: POST /blogs/posts to create; GET /blogs/posts/url-slug-exists to ensure unique slug; map fields from parsed email to title, content, slug, authorId, and categoryId.
POST /blogs/posts
title, content, slug, authorId, categoryId
Trigger: subsequent emails indicate updates to an existing post.
Actions: PUT /blogs/posts/:postId to update fields; optionally use POST /blogs/post-update.write for incremental changes; re-check slug if title changes.
PUT /blogs/posts/:postId
postId, title, content, status
Trigger: when a post is ready to publish, fetch author and category data.
Actions: GET /blogs/authors and GET /blogs/categories to retrieve options; map to authorId and categoryId fields in the post payload.
GET /blogs/authors; GET /blogs/categories
authorId, categoryId
Fast setup with zero coding required to connect Mailparser, Blogs API, and Zapier App Connector.
Automated content workflows reduce manual data entry and human error.
Scalable publishing with consistent metadata and SEO-friendly slugs.
This glossary explains core terms used in the Blogs API integration with the Zapier App Connector, including endpoints, triggers, actions, data mapping, slug checks, categories, and authors.
A defined set of endpoints that let apps talk to your Blogs platform securely.
An article entry within your blog containing a title, body, and metadata.
A URL-friendly string derived from the post title to create clean, SEO-friendly URLs.
A callback URL used to trigger actions in real-time when events occur.
Automatically parse incoming emails with Mailparser and generate SEO-ready blog posts in Blogs API, including title, content, slug, and meta tags.
Aggregate multiple email-derived posts and push them in a batch to Blogs API, mapping fields in a single flow.
Schedule posts to publish on specific dates, aligning with an editorial calendar and social automation.
Obtain the GHL API credentials and ensure the scope includes emails/builder.readonly for read access to email builders.
In Zapier, select Blogs API, provide client details, authorize, and test connectivity.
Map email fields to blog post fields (title, content, slug) and test create/update flows against the endpoints.
Use POST /blogs/posts to create new posts and PUT /blogs/posts/:postId to update existing ones. To avoid duplicates, verify the slug with GET /blogs/posts/url-slug-exists and pull category and author options with GET /blogs/categories and GET /blogs/authors.
Yes. The base scope emails/builder.readonly allows read access to the email builder. For post creation and updates, you may need blogs/post.write and blogs/post-update.write. If using these in Zapier, request the expanded scopes from your GHL admin and ensure they are granted.
Yes. Use GET /blogs/posts/url-slug-exists to confirm a slug is unique before publishing. If the slug exists, modify the title or slug and recheck.
Yes. You can fetch authors and categories via GET /blogs/authors and GET /blogs/categories, then map those IDs into the blog post payload. If your Mailparser data lacks an author or category, you can leave fields blank or assign a default value.
There may be rate limits on GHL API calls; implement retries with backoff in Zapier. For high-volume workflows, consider batching where supported.
In Zapier, use a test connection and run a sample workflow to verify fields map correctly. Check the API responses to confirm posts are created or updated as expected.
If required fields are missing from parsed emails, set defaults or add validation in the Zap to ensure a valid post payload before calling the Blogs API.
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