To access the Blogs API from Zapier, connect your GHL account and provide your API credentials. Store the key securely in Zapier connections; Zapier will sign requests to endpoints like POST /blogs/posts and GET /blogs/categories.
In Zapier, set up the Blogs API connection by selecting your authentication type and entering the GHL API key. Zapier will manage token storage and use it to authorize calls to the listed endpoints.
– GET emails/builder – emails/builder.write – POST emails/builder – POST /emails/builder/data – DELETE /emails/builder/:locationId/:templateId – emails/schedule.readonly – GET emails/schedule – blogs/post.write – POST /blogs/posts – blogs/post-update.write – PUT /blogs/posts/:postId – blogs/check-slug.readonly – GET /blogs/posts/url-slug-exists – blogs/category.readonly – GET /blogs/categories – blogs/author.readonly – GET /blogs/authors
Trigger when a new blog post is published in Blogs API.
Action: Push post data to downstream apps or publish via Zapier actions.
POST /blogs/posts
title, content, slug, category, author, published_at
Trigger when an existing blog post is updated in Blogs API.
Action: Update downstream systems with revised post data.
PUT /blogs/posts/:postId
postId, title, slug, content, status
Action: Verify slug availability via endpoint.
GET /blogs/posts/url-slug-exists
slug
Automate publishing workflows without writing code; connect Blogs API to your apps in minutes.
Centralize content workflow: manage posts, slugs, authors, and categories in one automation layer.
Scale publishing with reusable templates and triggers across multiple channels.
A quick glossary to help you understand the critical elements and processes when connecting the Blogs API with Zapier App Connector.
A URL-friendly string used to identify a blog post in the address.
A specific URL path that performs an action or returns data via the API.
A piece of content with a title, body, author, and metadata that is published on your blog.
The process of proving identity to access the API, typically via an API key or OAuth token.
Set up a Zapier trigger to publish new drafts in Blogs API when a draft is added to your CMS, then publish to your blog and notify teams.
Automatically share new blogs to social platforms using a Zapier action after publishing.
Send alerts to Slack or Teams when a post goes live or is updated.
Create a connection in Zapier by providing your GHL API key for Blogs API.
Choose triggers (e.g., New Blog Post) and actions (e.g., Create Post) to automate.
Run tests to ensure data flows correctly and deploy to production.
To authenticate the GHL Blogs API with Zapier App Connector, begin by generating or obtaining a valid API key from your GHL account. In Zapier, create a new connection and select the Blogs API app, then paste the API key into the dedicated field. This establishes a secure channel for all subsequent requests to endpoints such as POST /blogs/posts and GET /blogs/categories. For security, treat the API key like a password and rotate it periodically according to your organization’s security policy. If you use OAuth in your workflow, Zapier will manage token renewal and storage automatically.
The available endpoints for creating and updating blog posts include POST /blogs/posts to create a new post and PUT /blogs/posts/:postId to update an existing one. You can read and verify existing slugs with GET /blogs/posts/url-slug-exists, and manage categories and authors via GET /blogs/categories and GET /blogs/authors, respectively. For content checks, you can also use GET /blogs/posts/url-slug-exists to prevent duplicates before publishing.
Yes. Use the slug existence endpoint (GET /blogs/posts/url-slug-exists) to determine if a slug is already in use. If the slug exists, you can either modify it or fetch the existing post to update it. This helps prevent duplicate URLs and maintains clean, SEO-friendly links for your posts.
Direct scheduling of blog posts is not exposed through a dedicated blog-scheduling endpoint in this set. Instead, you can assign a publish date-time when creating or updating a post (via the published_at field) and use Zapier to trigger the publish action at the desired time. This provides a no-code approach to timed publishing without a separate scheduler API.
Zapier stores authentication tokens securely in its connection vault. The app connector handles signing requests and refreshing tokens as needed. It’s a best practice to rotate API keys periodically and to configure separate connections for development, staging, and production environments to minimize blast radius in case of credential exposure.
Rate limits depend on your GHL plan and API usage. To avoid hitting limits, design workflows that batch updates where possible, implement exponential backoff for retries, and monitor usage via Zapier task history and GHL analytics. If you anticipate high volume, consider staggering requests across time or leveraging webhooks when available.
Authors and categories are managed through their respective endpoints: GET /blogs/authors and GET /blogs/categories to retrieve lists, plus POST/PUT variants if your permissions allow. Best practice is to fetch current lists, then reference IDs in your post payload to ensure consistent associations. Maintain a centralized mapping in Zapier to keep authors and categories synchronized across systems.
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