Obtain a valid API key from your GHL account for Blogs API and securely connect it to Seam to enable read and write operations.
In Seam, create a new connection using the Blogs API credentials, then test the connection to ensure Seam can read posts, categories, and authors.
– GET emails/builder; – GET emails/builder.write; – POST emails/builder; – POST /emails/builder/data; – DELETE /emails/builder/:locationId/:templateId; – emails/schedule.readonly; – GET emails/schedule; – blogs/post.write; – POST /blogs/posts; – blogs/post-update.write; – PUT /blogs/posts/:postId; – blogs/check-slug.readonly; – GET /blogs/posts/url-slug-exists; – blogs/category.readonly; – GET /blogs/categories; – blogs/author.readonly; – GET /blogs/authors
Trigger: A new blog post is published and Seam creates or updates an email template to reflect the post.
Actions: Fetch post data, generate a concise excerpt, and update the email builder content; optionally schedule delivery.
Methods used: GET /blogs/posts, GET /blogs/categories, GET /blogs/authors, POST /blogs/posts, GET /blogs/posts/url-slug-exists.
Key fields: postId, title, slug, excerpt, content.
Trigger: A new post is added or updated, and Seam starts a targeted newsletter workflow.
Actions: Create campaigns, populate with post fields, and segment by category or author.
Methods: GET /blogs/categories, GET /blogs/authors, GET /blogs/posts, POST /blogs/posts.
Key fields: postId, slug, categoryId, authorId.
Trigger: Post updates or slug checks refresh dashboards and insights.
Actions: Retrieve post data, push metrics to Seam dashboards, and refresh views.
Methods: PUT /blogs/posts/:postId, POST /blogs/posts.
Key fields: postId, slug.
Create automated workflows without writing code.
Turn blog content into personalized emails and campaigns.
Centralized access to posts, authors, and categories from Seam.
Understand terms like endpoints, triggers, actions, fields, and how they fit into Seam workflows.
A set of endpoints that allow apps to read and write data in Blogs API.
A specific URL path to perform an API function.
The process to verify identity and grant access to the API, typically via API keys or OAuth.
A URL-friendly version of a post title used in routing and SEO.
Publish a blog post and automatically generate a summary email to subscribers in Seam.
Turn blog content into ready-to-send newsletter blocks and segments.
Automatically push onboarding posts to a welcome email sequence in Seam.
Obtain API credentials from GHL and configure a new connection in Seam.
Test credentials, set scopes, and grant Seam the required permissions.
Select blog fields to sync title excerpt content and create your first automation.
The Blogs API provides programmatic access to your blog content and related data, enabling apps to read, create, update, and manage posts, categories, and authors. Seam acts as a no-code bridge that lets you leverage these capabilities without writing code. You can automate publishing workflows, content syndication, and email campaigns using blog data. The combination gives you a unified control plane for blog driven automation.
No coding is required to connect Seam with Blogs API. Start by creating a GHL API connection, authorize Seam to access the data you need, and map blog fields to your Seam workflows. Use prebuilt triggers and actions to automate campaigns and updates. Advanced users can add custom endpoints or adjust scopes, but most setups work with point-and-click configuration.
Useful endpoints include GET /blogs/posts to pull posts, GET /blogs/categories for taxonomy, GET /blogs/authors for author data, and POST /blogs/posts to publish. For emails, endpoints like GET emails/builder help you assemble newsletters. These endpoints cover posting, updating, listing, and validating slugs for seamless content workflows.
Security is ensured by using API keys and scoped permissions. You control which endpoints Seam can access and when. Regular credential rotation and secure storage reduce risk, and you can revoke access at any time from the GHL or Seam dashboards.
Yes. You can pull categories and authors into Seam to drive segmentation, author credits, and taxonomy-driven automations. This enables personalized campaigns based on who authored a post or which category it belongs to. Keeping this data in sync helps deliver targeted content to subscribers.
To test the connection, first create the Blog API connection in Seam and run a connection test. Check endpoint responses, verify data mapping, and confirm triggers fire as expected. Use a small test post to validate that updates propagate to emails or campaigns.
Endpoint documentation is available in the GHL IDE or developer portal, including the exact paths used above. In Seam, you can view available endpoints in the connection setup and reference the mapping guides for field references and example payloads.
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