First, grant your GHL account access to the Blogs API using your API keys or OAuth token. Select the Blogs API from your connected apps and authorize the requested scopes to enable read and write actions on posts, categories, and authors.
Next, connect the Zapier App Connector to your GHL account. Use OAuth or API keys as guided by Zapier, then test the connection to confirm permissions for creating and updating blog data.
Key endpoints for Blogs API integration include: POST /blogs/posts (create a post); PUT /blogs/posts/:postId (update a post); POST /blogs/post-update.write (update post data); GET /blogs/categories (list categories); GET /blogs/authors (list authors); GET /blogs/posts/url-slug-exists (check slug existence); GET /blogs/categories (list categories); GET /blogs/authors (list authors); GET /blogs/posts (list posts).
Trigger: New or updated blog post in GHL.
Actions: PublishPost, UpdatePost, or NotifySubscribers.
POST /blogs/posts
title, content, slug, categories[], author_id, publish_date
Trigger: New category or author added in GHL.
Actions: CreateOrUpdateCategory, CreateOrUpdateAuthor.
GET /blogs/categories
category_id, name, slug; author_id, name, slug
Trigger: Post slug change or new slug request.
Actions: CheckSlug, SetSlug, CreateOrUpdatePost.
GET /blogs/posts/url-slug-exists
slug, postId
No coding required: visually map fields, triggers, and actions in Zapier to automate content workflows.
Quick testing and debugging with Zapier’s built-in tools for fast iteration and reliable deployments.
Centralized automation across posts, categories, authors, and slug checks with a single connected workflow.
This section defines essential elements: API, endpoints, authentication, triggers, actions, keys fields, and slug checks.
A set of rules that allow software applications to communicate and exchange data.
A specific URL path on an API where a defined action can be performed.
Authentication method used to verify identity and authorize access (e.g., OAuth or API key).
A URL-friendly string used to identify a blog post in its URL.
Create a Zap that triggers on new or updated drafts in your CMS and posts to GHL via the blogs/posts endpoint, then publishes when ready.
When an author is updated in your system, propagate the change to GHL posts to maintain consistent attribution.
Before publishing, run a slug existence check to prevent duplicates and ensure SEO-friendly URLs.
Connect both apps and grant the required read/write scopes to allow blog data to flow between systems.
Select endpoint actions (create/update posts, check slug, list categories/authors) and map the data fields to your CMS or marketing tools.
Create a test Zap in Zapier, run it with sample data, review logs, adjust mappings, and deploy when green.
No extensive coding is required. The Zapier App Connector provides a visual editor to map triggers and actions between Blogs API and your apps. You can configure authentication, endpoints, and field mappings without writing code. If you prefer, you can customize with simple scripts, but it’s not necessary for a strong setup.
To publish a post, you typically use the create post endpoint (POST /blogs/posts). Your Zap can trigger on a new draft and push title, content, slug, and metadata to GHL. You may also use update endpoints (PUT /blogs/posts/:postId) for edits and adjust publish dates or categories as needed.
Yes. Zapier can schedule posts by triggering at specific times and using the Blogs API publish flow. You can set a delay, queue posts, and publish automatically based on your calendar or a content calendar workflow. Ensure your endpoint permissions allow scheduled writes.
Use the slug check endpoint (GET /blogs/posts/url-slug-exists) to verify uniqueness before publishing. If the slug already exists, adjust the slug or append a unique suffix. This check helps maintain SEO-friendly URLs and avoids duplicates.
There are rate limits on API requests. If you hit limits, space out requests or batch actions where possible. For high-volume needs, consider tiered plans or contacting support to discuss higher quotas and best practices for batching.
Yes. You can synchronize categories and authors using endpoints like GET /blogs/categories and GET /blogs/authors. Create or update records in your connected apps when changes occur in GHL, ensuring consistent taxonomy and attribution across systems.
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Complete Operations Catalog - 126 Actions & Triggers
