To authorize requests from GHL to the Blogs API, use token-based OAuth flow or API keys provided by the Blogs API. Store credentials securely and rotate them regularly for continued access.
Configure Zapier to securely store Startel CMC credentials and use webhooks or OAuth tokens to authenticate calls between Startel CMC and the Blogs API.
GET /blogs/posts; POST /blogs/posts; PUT /blogs/posts/:postId; GET /blogs/posts/url-slug-exists; GET /blogs/categories; GET /blogs/authors
Trigger: New blog draft is created in Startel CMC
Actions: Create a new blog post in Blogs API (POST /blogs/posts); Publish or update post (PUT /blogs/posts/:postId); Include title, content, slug, category, and author
POST /blogs/posts; PUT /blogs/posts/:postId
title, content, slug, category, author_id
Trigger: Draft title or slug changes in Startel CMC
Actions: Check slug existence (GET /blogs/posts/url-slug-exists); Update post (PUT /blogs/posts/:postId); Adjust slug if needed
GET /blogs/posts/url-slug-exists; PUT /blogs/posts/:postId
postId, slug, title
Trigger: Draft is ready in Startel CMC
Actions: Retrieve categories (GET /blogs/categories) and authors (GET /blogs/authors); assign metadata to post
GET /blogs/categories; GET /blogs/authors
categories, author_id
Rapid content automation without writing code
Consistent SEO-friendly structure across posts
Centralized auditing and version history of posts
Key elements and processes include endpoints, triggers, actions, and data fields you work with when connecting the Blogs API with Startel CMC.
A specific URL path provided by the GHL Blogs API to perform an operation.
A token-based authentication standard used to authorize requests to the GHL API.
A URL-safe string derived from the post title used in the blog URL.
A callback mechanism that notifies your app when events occur in the GHL API.
Automatically generate and schedule blog posts from Startel CMC using Zapier triggers to create drafts in the Blogs API.
Suggest and validate slugs using the slug check endpoint and auto-populate metadata for each post.
Automatically assign posts to multiple categories and authors to maximize reach and consistency.
Create connections in Zapier by entering API keys or OAuth tokens for both services.
Map fields such as title, content, slug, category to the Blogs API endpoints.
Run test posts, verify slug existence, and monitor results.
The Blogs API is the programmatic interface that lets you manage blog content within GHL workflows. It enables you to create, update, and publish posts from Startel CMC without manual steps. By connecting via Zapier, you can trigger actions in Blogs API from Startel CMC events and keep content in sync with your marketing calendar. This integration helps you automate publishing, scheduling, and content governance with ease.
No heavy coding is required. The Zapier App Connector provides a no-code way to map fields between Startel CMC and the Blogs API. You’ll configure triggers, actions, and endpoints using a guided UI. If you have unique needs, small code steps can be added, but it’s not mandatory for basic flows.
The most frequently used endpoints are POST /blogs/posts (to create), PUT /blogs/posts/:postId (to update), and GET /blogs/posts/url-slug-exists (to validate slugs). These cover core publishing, editing, and SEO-safe URL generation. Additional endpoints for categories and authors help enrich posts with metadata.
Slug conflicts occur when two posts share the same URL slug. Use GET /blogs/posts/url-slug-exists to check availability before publishing. If a conflict exists, adjust the title or slug programmatically, then retry the URL check prior to publishing. This keeps URLs clean and SEO-friendly.
Yes. You can assign posts to multiple categories and reference multiple authors if your workflow requires it. Use the categories and authors endpoints to fetch valid IDs, then map them to your post during creation or updates to ensure accurate tagging.
Fetch authors with GET /blogs/authors and reference their IDs when creating or updating posts. This helps distribute content authority and attribution across your team. You can cache author data to reduce repeated calls in high-volume workflows.
Test in a staging Zapier environment first. Validate triggers, field mappings, and endpoints with sample posts. Verify slug existence, post creation, and publishing flows, and monitor logs for errors. Once tests pass, move to production and monitor performance.
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Complete Operations Catalog - 126 Actions & Triggers
