To access the Blogs API from Zapier, use a secure API key or OAuth flow with the specified scope: emails/builder.readonly. Store credentials securely in Zapier and test each request to ensure reliable reads of templates, schedules, and posts.
Zapier App Connector authentication typically uses OAuth2 or API keys. Configure the chosen method in the App Connector and validate connections to the Blogs API before building automations.
Key endpoints include: GET emails/builder; GET emails/schedule; POST /blogs/posts; GET /blogs/posts/url-slug-exists; GET /blogs/categories; GET /blogs/authors; PUT /blogs/posts/:postId; POST /blogs/posts; GET /blogs/posts; GET /blogs/categories; GET /blogs/authors; DELETE /emails/builder/:locationId/:templateId.
Trigger when a new or updated email template is detected in Blogs API to start a Swell workflow.
Actions can create or update blog templates in Swell and link content to posts.
GET emails/builder
builderId, locationId, templateId
Trigger on a schedule using emails/schedule to pull new drafts.
Actions: fetch draft, create or update a Swell post, set publish date.
GET emails/schedule
scheduleId, nextRun, status
Trigger when a new post draft is created in Swell to publish via Blogs API.
Actions: POST /blogs/posts to publish, update slug, and check slug availability.
POST /blogs/posts
title, content, authorId, categoryId
Drag-and-drop automation without writing code
Reusable workflows that scale with your content strategy
Fast testing and iteration with live data
Key elements and processes involve endpoints, authentication, data mapping, and testing to ensure reliable content automation.
Application Programming Interface: a set of rules that lets apps talk to each other.
A specific URL where an API exposes a resource for interaction.
A callback URL that gets triggered when an event occurs in the connected service.
A human-friendly identifier used in a URL to reference a specific resource like a blog post.
Pull the latest posts from Blogs API and publish a weekly roundup in Swell via a Zap.
Trigger content edits in Blogs API when new emails arrive or campaigns run.
Test and update slugs automatically to improve search visibility.
Decide which endpoints to use and how data will move between Blogs API and Swell.
Set up authentication in Zapier and test connections to ensure secure access.
Create trigger, action, and filters to automate content workflow.
You will typically need a secure Blogs API credential, such as an API key or OAuth token, along with access to the scopes defined for your integration (for example, emails/builder.readonly). Store credentials securely in Zapier and test each request to verify the connection. Ensure the account used has the necessary permissions to read templates and schedule data. Finally, keep credentials rotating regularly for security.
No extensive coding is required. Zapier App Connector provides no-code and low-code builders to map fields, transform data, and set up triggers and actions. You may need to write simple mappings or custom filters, but you can accomplish most integrations with drag-and-drop steps and basic logic.
Yes. You can configure a trigger that watches Swell drafts and posts them to Blogs API using POST /blogs/posts. Automations can publish immediately or on a schedule, and you can set checks to ensure slugs are unique before publishing.
For a basic connection, focus on essential endpoints like GET emails/builder, GET emails/schedule, and POST /blogs/posts. These enable template retrieval, schedule checks, and post publishing. Additional endpoints can be added as your workflow scales.
Use Zapier’s test feature to run sample requests against the endpoints. Check responses for status codes, payload shape, and error messages. Validate authentication, then test each trigger and action in a live, sandbox-like scenario before going live.
Common scopes include emails/builder.readonly to view templates and schedules. If you publish or modify posts, you’ll need broader write permissions such as emails/builder.write or blogs/post-write. Always grant the least privilege necessary.
API docs are available in the Blogs API developer portal and the Zapier App Connector docs. Look for endpoint references, authentication guides, and example zaps. Use the provided endpoint list to locate relevant calls and payload structures.
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