Access to the Blogs API is secured via API keys or OAuth. Use the recommended flow for your app and rotate credentials regularly.
Store credentials securely in your app, use environment variables, and never expose tokens to clients. Implement least-privilege access.
Key endpoints: GET emails/builder; emails/builder.write; POST emails/builder; POST /emails/builder/data; DELETE /emails/builder/:locationId/:templateId; emails/schedule.readonly; GET emails/schedule; blogs/post.write; POST /blogs/posts; blogs/post-update.write; PUT /blogs/posts/:postId; blogs/check-slug.readonly; GET /blogs/posts/url-slug-exists; blogs/category.readonly; GET /blogs/categories; blogs/author.readonly; GET /blogs/authors
Trigger: New content draft is published in your system.
Actions: Use POST /blogs/posts to publish, set title, content, and publishDate.
Method/Path: POST /blogs/posts
Key fields: title, content, slug, publishDate, authorId, categories
Trigger: New author record created in CMS.
Actions: Retrieve author data with GET /blogs/authors and map to GHL.
Method/Path: GET /blogs/authors
Key fields: authorId, name, bio, avatar
Trigger: Content is ready for publication.
Actions: Schedule and publish via POST /blogs/posts with publishDate.
Method/Path: POST /blogs/posts
Key fields: title, content, publishDate, status, authorId
Benefit 1: Build powerful automations without writing code.
Benefit 2: Centralized content management across platforms.
Benefit 3: Faster time-to-value with plug-and-play workflows.
A quick glossary of terms used in this guide: API, endpoints, triggers, actions, and data fields.
Application Programming Interface: a defined set of calls that let your app talk to the Blogs API.
An endpoint is a specific URL and method used to perform an action in the API.
A trigger starts an automation when a defined event occurs in your app or the Blogs API.
An action is a task executed in response to a trigger, such as creating a blog post.
Automatically publish drafts from your app to the Blogs API using POST /blogs/posts.
Pull author data with GET /blogs/authors and push updates to your app.
Schedule posts and reminders by combining publishDate with POST /blogs/posts.
Register your app, obtain OAuth tokens or API keys, and test access to the APIs.
Define mapping for title, content, slug, publishDate, author, and categories.
Create Zapier triggers and actions, run end-to-end tests, and monitor results.
No-code options exist through tools like Zapier and the built-in connectors. You can map fields and trigger actions without writing code. For more complex logic, lightweight scripting in your app can handle special cases.
Essential endpoints include POST /blogs/posts to create, PUT /blogs/posts/:postId to update, GET /blogs/posts/url-slug-exists to avoid duplicates, and GET /blogs/categories or GET /blogs/authors to populate metadata.
Yes. Use GET /blogs/posts/url-slug-exists to check slug availability before publishing. This helps ensure clean URLs and avoids duplicates.
Syncing authors typically involves GET /blogs/authors to pull author data and mapping fields to your app. You can also push updates when authors change.
Use HTTPS, rotate keys regularly, and apply least-privilege access. Consider OAuth for user-level permissions and server-to-server authentication for backend services.
Test end-to-end scenarios in a staging environment, verify API responses, and use logs to trace failures. Zapier or your app logs are useful for debugging.
Yes. Look for official docs and example workflows for Blogs API and authentic integration patterns. Start with simple triggers and gradually add complexity.
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Complete Operations Catalog - 126 Actions & Triggers