Authenticate Blogs API requests using OAuth 2.0 with client credentials or an API key, then securely store and refresh tokens as needed.
WhatConverts connections use API tokens for secure access. Keep tokens private, rotate regularly, and apply least-privilege scopes for the integration.
Use these endpoints to synchronize blog data with WhatConverts: GET emails/builder, GET emails/schedule, POST /blogs/posts, PUT /blogs/posts/:postId, GET /blogs/posts/url-slug-exists, GET /blogs/categories, GET /blogs/authors, GET /blogs/posts, POST emails/builder/data, GET /blogs/posts, GET /blogs/categories, GET /blogs/authors.
Trigger: A new blog post is published via Blogs API
Actions: Create or update a corresponding entry in WhatConverts. Map post title, date, author, and slug to WhatConverts fields
POST /blogs/posts
postId, title, slug, author, publishDate
Trigger: Blog post is updated in Blogs API
Actions: Update WhatConverts record with revised content, slug, or categories
PUT /blogs/posts/:postId
postId, slug, categories, lastUpdated
Trigger: On a schedule (daily or weekly) pull latest posts
Actions: Fetch post metrics and push to WhatConverts reports; align with campaigns
GET /blogs/posts
postId, engagement, views, shares
Automate data flow without developers, reducing manual syncing and errors.
Create rich, cross-app dashboards showing blog performance alongside conversions.
Accelerate reporting with scheduled data pulls and real-time triggers.
This glossary explains the core terms and data elements used in the Blogs API and WhatConverts integration, plus common processes to implement.
Application Programming Interface: a set of rules that allows software to communicate and exchange data.
A standard authorization framework used to obtain access tokens securely for API calls.
A URL-friendly version of a post title used in blog URLs and slug checks.
A method for one app to send real-time data to another via HTTP callbacks.
Show live metrics in WhatConverts whenever a new post is published, including views and conversions.
Automatically tag posts with campaign data and attribute conversions in WhatConverts.
Set up a weekly data pull to keep WhatConverts reports current with new content.
Register the Blogs API app and generate client credentials; securely store your client ID and secret.
Define which WhatConverts fields receive blog data and select endpoints such as POST /blogs/posts and GET /blogs/posts/url-slug-exists.
Run test requests, verify data appears in WhatConverts, and monitor logs for errors.
No-code users can connect Blogs API with WhatConverts using built-in connectors and the UI-driven setup. You can map fields, endpoints, and triggers without writing code. If you do have developers, they can add custom mappings or extend webhook triggers for more advanced workflows.
For a basic blog-data workflow, use endpoints like POST /blogs/posts to create posts, PUT /blogs/posts/:postId to update, and GET /blogs/posts/url-slug-exists to ensure unique slugs. Additionally, GET /blogs/categories and GET /blogs/authors help enrich metadata in WhatConverts.
Use OAuth 2.0 with short-lived access tokens and refresh tokens, store tokens securely, and rotate them regularly. Apply least-privilege scopes to limit access.
Yes. Create field mappings so blog data like title, author, publish date, and slug appear in WhatConverts. Use field keys that match your WhatConverts schema. Test mappings with sample payloads to ensure data lands in the correct reports.
Respect API rate limits by implementing exponential backoff on failed requests. Use retry logic and monitor quotas to avoid throttling. Consider batching updates when possible to reduce calls.
Use a sandbox or staging environment if available, run end-to-end flow from blog publish to WhatConverts record, and verify data integrity. Check API response codes and error messages. Review webhook deliveries and set up alerts for failures.
Examine your API request logs in both Blogs API and WhatConverts, enable verbose logging if supported, and use common error codes to diagnose issues. If problems persist, contact support with your request IDs and timestamps.
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