Access to the Blogs API requires a valid API key or OAuth token with scopes such as emails/builder.readonly and blogs/post.write. Store credentials securely and rotate them regularly to maintain access integrity.
WildJar uses its own access credentials to authenticate with the GHL Blogs API. Ensure WildJar’s app permissions align with the required scopes and apply least-privilege access for safety.
GET emails/builder; POST /emails/builder; POST /emails/builder/data; DELETE /emails/builder/:locationId/:templateId; GET emails/schedule; GET /blogs/posts/url-slug-exists; POST /blogs/posts; PUT /blogs/posts/:postId; GET /blogs/categories; GET /blogs/authors; GET /blogs/posts; GET /blogs/posts/:postId; GET /blogs/author/:authorId; GET /blogs/category/:categoryId; GET /emails/builder/history; POST /blogs/posts/clone; POST /blogs/posts/publish; POST /blogs/posts/draft; GET /blogs/posts/search; GET /blogs/posts/slug-availability; GET /blogs/metadata; GET /blogs/exports
When a new product post is created in WildJar
Create a draft blog post in Blogs API; auto-fill title, excerpt, and slug; queue for review; notify content team
POST /blogs/posts
title, content, slug, categoryId, authorId
When a blog post is updated in Blogs API
Update corresponding WildJar post; refresh summaries; share updated content to channels
PUT /blogs/posts/:postId
postId, title, content, slug
Before publishing a new post
Query slug existence; ensure unique slug; handle conflicts with suggested alternatives
GET /blogs/posts/url-slug-exists
slug, exists
No server deployment or custom integration code required
Faster time-to-value with visual workflows and templates
Consistent data across WildJar and Blogs API for publishing
This glossary defines core terms and concepts used when linking WildJar with the Blogs API and GHL.
An Application Programming Interface that lets two apps communicate and exchange data over defined endpoints.
A specific URL path and method used to perform a function in an API, such as fetching posts or creating a draft.
The process of verifying identity (via API keys or OAuth) before an app can access an API.
A URL-friendly version of a post title used in the post URL for SEO and readability.
Whenever new product content is added in WildJar, generate a blog draft prompt in Blogs API to accelerate drafting.
Provide templated post outlines with placeholders for keywords to boost search visibility.
Publish or schedule blog highlights to social accounts directly from WildJar after a post goes live.
In the GHL developer console, generate an API key with the needed scopes (emails/builder.readonly, blogs/post.write) and store it securely.
Enter the API key in WildJar settings and map endpoints like POST /blogs/posts and GET /blogs/posts/url-slug-exists.
Run a test post creation, verify slug uniqueness, and set up simple alerts for failures.
The Blogs API provides programmatic access to create, update, and publish blog content. It lets WildJar automate content workflows by creating posts, checking slug availability, and syncing updates back to WildJar. This integration removes manual steps and keeps content consistent across platforms. Two common authentication methods are API keys with restricted scopes and OAuth tokens, depending on your security requirements.
You can authenticate with an API key that has scopes like emails/builder.readonly and blogs/post.write, or use OAuth if your workflow requires user consent. Rotate credentials regularly and store them securely in WildJar’s secrets manager. Always apply the principle of least privilege to limit access to only the endpoints you need.
For beginners, start with creating a blog post draft (POST /blogs/posts) and slug validation (GET /blogs/posts/url-slug-exists). As you grow, incorporate update (PUT /blogs/posts/:postId) and publication workflows. Having a short, tested sequence reduces errors and speeds up publishing.
Yes. You can connect more than one application to the Blogs API by issuing separate credentials per app and scoping permissions accordingly. Use distinct API keys per app to avoid cross-access and simplify auditing.
Slug conflicts occur when two posts share the same slug. Always check GET /blogs/posts/url-slug-exists before publishing. If a slug exists, generate a unique slug variant (for example adding a date or UID) and retry. This prevents broken links and SEO issues.
If you see syncing delays or webhook failures, verify network connectivity, validate API key scopes, and confirm endpoint mappings in WildJar. Enable logging for requests and responses to surface the root cause, then re-run failed jobs after fixes.
API documentation with endpoint references, field definitions, and examples can be found in the developer console for the Blogs API. Look for sections on authentication, endpoints, and sample payloads to accelerate your setup.
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