Authenticate to the Blogs API using OAuth 2.0 tokens scoped for blog management. Use secure credential storage, rotate access tokens regularly, and apply the principle of least privilege (scope: emails/builder.readonly is recommended when reading metadata).
ZoomInfo authentication typically uses an API key or OAuth access. Obtain your ZoomInfo API key or OAuth credentials from the developer portal, keep credentials secure, and include the token in the Authorization header for each request.
Endpoints used in this integration: – GET emails/builder – GET emails/builder.write – POST emails/builder – POST /emails/builder/data – DELETE /emails/builder/:locationId/:templateId – emails/schedule.readonly – GET emails/schedule – blogs/post.write – POST /blogs/posts – blogs/post-update.write – PUT /blogs/posts/:postId – blogs/check-slug.readonly – GET /blogs/posts/url-slug-exists – blogs/category.readonly – GET /blogs/categories – blogs/author.readonly – GET /blogs/authors
Trigger: when a new blog draft is created in Blogs API, fetch ZoomInfo company and person data to enrich metadata.
Actions: pull ZoomInfo enrichment data and update blog fields via PUT /blogs/posts/:postId; optionally create or update author records in blogs/authors.
PUT /blogs/posts/:postId
Fields: postId, title, slug, content, author, categories, tags, enrichmentCompany, enrichmentPerson
Trigger: new or updated author data in ZoomInfo; sync to blogs/authors.
Actions: upsert author records via PUT /blogs/authors/:authorId and associate with posts as needed.
PUT /blogs/authors/:authorId
Fields: authorId, name, bio, title, company, topics
Trigger: draft created or updated; enrich slug and meta fields with ZoomInfo data.
Actions: set slug, metaDescription, and metaKeywords in blogs/posts via POST /blogs/posts or PUT /blogs/posts/:postId.
POST /blogs/posts
Fields: slug, metaDescription, metaKeywords, title, excerpt
No‑code data enrichment: automatically pull ZoomInfo data and populate blog fields without writing code.
Faster publishing: automate repetitive data-entry tasks with guided workflows in GHL.
Scalable automation: reuse workflows for multiple posts and authors across your blog suite.
This glossary covers endpoints, authentication, webhooks, and data enrichment workflows used in the ZoomInfo + Blogs API integration.
A specific URL that allows an app to access or modify data via the Blogs API or ZoomInfo, such as GET /blogs/posts or PUT /blogs/posts/:postId.
A standard authorization framework that issues short‑lived access tokens to client apps to access protected resources on behalf of a user or service.
A token used in the Authorization header to authenticate API requests; it must be kept secure and refreshed regularly.
A URL-friendly version of a blog post title used in the post slug for clean, readable URLs.
Automatically pull related ZoomInfo company data to populate post metadata, topic suggestions, and related links as you draft.
Sync author details from ZoomInfo to blogs/authors to keep bios current and aligned with your branding.
Leverage ZoomInfo insights to pre-fill SEO keywords, slug structure, and meta tags in blog templates.
Obtain OAuth credentials for Blogs API and an API key or OAuth details for ZoomInfo. Store securely and rotate regularly.
Map ZoomInfo fields to blog fields and configure the required endpoints and auth headers for seamless data flow.
Run tests with sandbox data, monitor responses, set retries, and refine field mappings as data evolves.
No‑code options are available through prebuilt templates in the GHL UI, enabling triggers and actions without code. If you prefer more control, you can script direct API calls using OAuth tokens and API keys.
Essential endpoints for basic syncing include GET /blogs/posts, POST /blogs/posts, GET /blogs/posts/url-slug-exists, and PUT /blogs/posts/:postId. You can extend with authors and categories as needed.
Use OAuth tokens with short expiry, rotate secrets regularly, and store credentials in a secure vault. Limit token scope to the minimum required for each task and avoid exposing tokens in logs or UI.
Yes. Map ZoomInfo fields to Blog Post fields and create custom fields if needed to capture enrichment data, such as company name, industry, or executive keywords.
Test with sandbox posts and a sample ZoomInfo data set. Validate responses, simulate failures, and verify that retries and error handling work as expected.
To update a slug, verify uniqueness with GET /blogs/posts/url-slug-exists and then PATCH/PUT the post with the new slug using PUT /blogs/posts/:postId.
Rate limits vary per endpoint. Monitor headers for remaining requests, batch where possible, and design backoffs to avoid hitting limits.
Due to high volume, we will be upgrading our server soon!
Complete Operations Catalog - 126 Actions & Triggers
