Authenticate to the GHL Business API using OAuth 2.0 or an API key. Keep credentials confidential and rotate them regularly.
Act-On authenticates to external services with API keys or OAuth tokens. Ensure the connection is authorized and scoped to the required endpoints.
Endpoints used in this integration include: GET /businesses to list businesses; GET /businesses/{businessId} to retrieve details; POST /businesses to create a new business; PUT /businesses/{businessId} to update a business; DELETE /businesses/{businessId} to remove a business. Additional endpoints may exist in the full API docs.
Trigger: When Act-On creates or updates a contact, create or update the corresponding Business record in GHL to keep both systems aligned.
Actions: Use POST /businesses to create records and PUT /businesses/{businessId} to update; retrieve with GET /businesses to confirm.
Method paths: POST /businesses; PUT /businesses/{businessId}; GET /businesses
Key fields: businessId (GHL), externalId (Act-On), name
Trigger: updates in either system propagate to the other to minimize drift.
Actions: PATCH or PUT to update fields; schedule regular syncs; handle conflicts.
Method paths: PUT /businesses/{businessId} or PATCH /businesses/{businessId}
Key fields: businessId, lastModified
Trigger: when records become inactive in Act-On, remove or archive in GHL.
Actions: DELETE /businesses/{businessId}
Method paths: DELETE /businesses/{businessId}
Key fields: businessId
Visual drag-and-drop data mapping makes setup quick without writing code.
Workflow automation between Act-On and GHL runs on triggers and actions rather than scripts.
Unified customer profiles across platforms reduce duplicates and improve reporting and segmentation.
Explore core concepts including endpoints, authentication, triggers, actions, and field mapping that power the Act-On to GHL Business API connection.
A set of rules that allow apps to communicate; defines how software components interact.
A specific URL path in the API that performs an operation, such as retrieving or updating data.
The process to verify identity and grant access to the API securely.
A callback URL that the API calls when events occur to notify your systems.
Automatically create or update business records in GHL when Act-On captures new leads.
Trigger campaigns in Act-On based on changes to Business records in GHL.
Sync data in both directions to enrich Act-On contacts with GHL information and vice versa.
Authorize using OAuth 2.0 or API keys and grant the necessary scopes.
Add and test endpoints like GET /businesses and POST /businesses to ensure data flow.
Run tests in a sandbox, validate mappings, then deploy to production.
You do not need to write code to connect Act-On with the Business API. The integration builder provides a no-code interface to set up triggers, actions, and simple data mappings. For advanced automation, you can extend the workflow with custom logic if your plan permits. Start with the visual designer to map fields and test the flow in a sandbox.
The platform supports OAuth 2.0 and API keys for authentication. Choose the method that aligns with your security policies and rotate credentials regularly. Ensure scopes grant only the required permissions to minimize risk.
Key endpoints for syncing typically include GET /businesses, POST /businesses, GET /businesses/{businessId}, PUT /businesses/{businessId}, and DELETE /businesses/{businessId}. Depending on your use case, you may enable additional endpoints. Always validate the data flow in a test environment first.
Use the field-mapping UI to align Act-On fields with GHL fields. Ensure externalId matches between systems to deduplicate records. Treat date formats and data types consistently to avoid sync errors.
Yes. Configure triggers and webhooks so that updates in one system automatically prompt corresponding actions in the other. This keeps records synchronized and reduces manual intervention.
API rate limits apply. Plan bulk operations during off-peak hours when possible and implement exponential backoff retries. If you anticipate higher demand, request a higher limit from your account representative.
Implement robust error handling and idempotent operations. Use retries with backoff, log failures, and ensure operations can be replayed safely without creating duplicates.
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Complete Operations Catalog - 126 Actions & Triggers
