Authenticate the Contacts API connection using OAuth tokens with the required scope: contacts.readonly. Store tokens securely and rotate them regularly.
Authorize Facebook Lead Ads to access your lead data via the Facebook Graph API, ensuring your access token is valid and includes leads_read permission.
GET /contacts/:contactId; GET /contacts/:contactId/tasks; GET /contacts/:contactId/tasks/:taskId; GET /contacts/:contactId/notes; GET /contacts/:contactId/notes/:id; GET /contacts/:contactId/appointments; GET /contacts/; GET /contacts/business/:businessId; contacts.write; POST /contacts/; PUT /contacts/:contactId; DELETE /contacts/:contactId; POST /contacts/:contactId/tasks; PUT /contacts/:contactId/tasks/:taskId; PUT /contacts/:contactId/tasks/:taskId/completed; DELETE /contacts/:contactId/tasks/:taskId; POST /contacts/:contactId/tags
Trigger: New lead submission in Facebook Lead Ads
Actions: Create or update a contact in Contacts API, map lead fields to contact fields, and optionally create a follow-up task or note.
POST /contacts/
name, email, phone, lead_source
Trigger: Lead update or status change
Actions: Find by email, update contact fields, and attach a note with lead details.
PUT /contacts/:contactId
contactId, email
Trigger: Lead captured in Facebook Lead Ads
Actions: Create a task on the contact with next steps and follow-up actions.
POST /contacts/:contactId/tasks
contactId, task_title
No coding required to connect Facebook Lead Ads to Contacts API.
Automate lead capture, routing, and follow-ups without manual data entry.
Centralized data and actions from a single platform for faster wins.
This section defines the core elements: endpoints, triggers, actions, and data mappings used to automate lead-to-contact workflows.
A defined URL and HTTP method that performs a specific operation in an API, such as retrieving a contact or creating a task.
A potential customer captured from Facebook Lead Ads.
A person in your system with associated data like name, email, and phone.
A series of automated steps triggered by an event to move data and take actions.
Set up a nurture sequence that automatically tags new contacts and creates a follow-up task based on lead interest.
Build a dashboard that correlates Facebook campaigns with contact outcomes via API data.
Auto-tag and score leads based on captured data to route to the right sales path.
Initiate the OAuth flow to authorize Facebook Lead Ads and obtain a valid access token for Contacts API access.
Map Facebook lead fields (name, email, phone) toContacts API fields to ensure accurate syncing.
Run test leads to verify contact creation, task/note creation, and automate ongoing syncing.
Facebook Lead Ads data such as name, email, and phone can be created or updated as Contacts in Contacts API. The data mapping lets you align fields to ensure the right information is stored for each contact. The integration supports attaching notes and tasks to help with follow-up. You can configure logging and webhook alerts to monitor syncing health and quickly detect any mismatches.
Commonly used endpoints include POST /contacts/ to create a contact, GET /contacts/:contactId to retrieve details, and PUT /contacts/:contactId to update a contact. For follow-ups, you can use POST /contacts/:contactId/tasks and POST /contacts/:contactId/notes to attach tasks and notes to the contact record.
If an error occurs, review the API response codes and messages, verify token validity and scope, and check field mappings for correctness. Implement retry logic and ensure rate limits are respected. Enable detailed logging and alerting to surface issues quickly and provide context for troubleshooting.
Data syncing can occur in real-time on lead events or batch-processed at defined intervals, depending on configuration. For critical workflows, prefer event-driven syncing with webhook prompts to minimize latency and improve accuracy.
Yes. Field mappings are customizable to fit your schema. Align data types (string, date, email) and enforce validation rules to maintain data quality. Always test mappings with sample leads to ensure accuracy before going live.
No heavy coding is required if you use the built-in connectors and endpoints described. Advanced scenarios can be implemented with minimal scripting or using middleware if needed, but the core flow works with no-code configurations.
Test in a sandbox or with test leads to verify contact creation, task assignment, and notes are correctly populated. Review logs, inspect fields, and confirm that data maps to the intended contact records before enabling live runs.
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Complete Operations Catalog - 126 Actions & Triggers