How to connect Lob to the Contacts API

Lob data meets the Contacts API with a simple, no-code connection.

Steps to connect Lob with the Contacts API

This guide walks you through securely connecting Lob to the Contacts API, enabling real-time data flow for contacts, tasks, notes, and appointments.

Authorization for the Lob – Contacts API integration

Securely authorize requests between Lob and the Contacts API using standard methods such as API keys or OAuth 2.0.

Authentication for Lob App

Protect credentials, rotate keys regularly, and apply the least-privilege scopes to keep your Lob data safe.

Key endpoints for Lob to Contacts API

Endpoints you may use include: GET /contacts/:contactId; GET /contacts/:contactId/tasks; GET /contacts/:contactId/tasks/:taskId; GET /contacts/:contactId/notes; GET /contacts/:contactId/notes/:id; GET /contacts/:contactId/appointments; GET /contacts/; GET /contacts/business/:businessId; POST /contacts/; PUT /contacts/:contactId; DELETE /contacts/:contactId; POST /contacts/:contactId/tasks; PUT /contacts/:contactId/tasks/:taskId; PUT /contacts/:contactId/tasks/:taskId/completed; DELETE /contacts/:contactId/tasks/:taskId; POST /contacts/:contactId/tags

Top 3 connection patterns between Lob and the Contacts API

1) Real-time contact, task, notes, and appointment fetch

Trigger: when a contact is created or updated in Lob, pull the latest data from the Contacts API.

Actions: retrieve contact data, sync related tasks, notes, and appointments, and reflect updates back into Lob as needed.

Method Path: GET /contacts/:contactId (for individual lookups).

Key Fields: contactId, businessId

Top 3 connection patterns between Lob and the Contacts API

2) Create or update contacts and tasks from Lob to Contacts API

Trigger: new contact or new task in Lob triggers create or update calls to the Contacts API.

Actions: create or update contacts, create tasks, and link notes when available.

Method Path: POST /contacts/ and PUT /contacts/:contactId/tasks/:taskId

Key Fields: contactId, taskId

Top 3 connection patterns between Lob and the Contacts API

3) Bulk sync and batch processing

Trigger: nightly or on-demand batch sync to keep Lob and Contacts API in sync.

Actions: batch fetch and update across multiple contacts and related records using the available endpoints.

Method Path: varied endpoints across the list; see ENDPOINTLIST for specifics.

Key Fields: contactId, businessId, taskId

No‑code benefits of connecting Lob with the Contacts API

Faster setup with visual builders so you can connect Lob to the Contacts API without writing code.

Real-time data sync minimizes manual updates and reduces data drift across systems.

Reusable workflows and scalable automation that grow with your Lob and Contacts data needs.

Key terms and glossary

This section defines the elements and processes: endpoints, triggers, actions, mappings, and data fields used to enable a smooth Lob–Contacts API integration.

Contact

A person or record in Lob that you manage and sync with the Contacts API.

API Endpoint

A specific URL path and HTTP method used to access a service function, such as retrieving a contact.

Authentication

Methods like API keys or OAuth 2.0 used to verify and authorize requests between systems.

Webhook

A callback URL that receives real-time updates from Lob or the Contacts API when data changes.

People also Search for:

Creative ideas for connecting Lob with the Contacts API

1) Personalize mail merges with contact data

Use contact fields from Lob to personalize mass mailings and documents via the Contacts API.

2) Trigger-led communications when status changes

Automatically send updates or confirmations when a contact’s status changes in Lob.

3) Centralized activity dashboard

Aggregate Lob activity with Contacts API events for a single view of customer interactions.

3 steps to connect Lob with the Contacts API

Step 1: Prepare credentials

Create or obtain API keys or OAuth credentials, then set the required scopes for Contacts access.

Step 2: Configure endpoints and mappings

Choose which Lob data to pull and map fields to the Contacts API structure.

Step 3: Test and deploy

Run tests, verify data integrity, monitor logs, and go live.

Frequently Asked Questions

What authentication methods are supported for this integration?

You can authenticate with API keys or OAuth 2.0, depending on your setup. Ensure the app has the least privilege needed and use secure storage for credentials. If you choose OAuth, refresh tokens should be rotated regularly.

The endpoints listed in the Endpoints section enable reading and managing contacts, tasks, notes, and appointments. You can start with GET /contacts/:contactId and POST /contacts/ to create or update data as needed. Use the appropriate methods for each use case.

Yes. Map Lob fields to corresponding Contacts API fields and test with sample records. Consider using field aliases and default values to handle missing data.

Implement retry logic and exponential backoff for transient errors. Log failures for troubleshooting and alert your team on repeated failures.

Yes. Use a sandbox or test environment to validate connections, then switch to production after verifying data accuracy.

Default sync includes core contact details, tasks, notes, and appointments. You can customize mappings and select additional fields as needed.

Use the logging and monitoring features in your integration tool or Zapier-style connector to review activity, successes, and failures.

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🚀 GoHighLevel Integration

Complete Operations Catalog - 126 Actions & Triggers

126
Total Operations
55
Polling Triggers
71
Actions
14
Categories
👥

Contacts

10 Triggers 18 Actions
Trigger
Get Contact
Retrieve a specific contact by ID
Trigger
Search Contacts
Advanced search with filters
Trigger
Get Contacts by Business
Retrieve contacts linked to a business
Trigger
Get Duplicate Contact
Check for duplicate contacts
Trigger
Get Contact Appointments
List all appointments for a contact
Trigger
Get Contact Tasks
Retrieve all tasks for a contact
Trigger
Get Contact Task by ID
Get specific task details
Trigger
Get Contact Notes
List all notes for a contact
Trigger
Get Contact Note by ID
Retrieve specific note details
Trigger
List Contacts (Deprecated)
Legacy contact listing method
Action
Create Contact
Add a new contact to the system
Action
Update Contact
Modify existing contact information
Action
Find Contact
Search by email, phone, or ID
Action
Delete Contact
Remove a contact permanently
Action
Upsert Contact
Create or update contact automatically
Action
Add Tags to Contact
Tag contacts for organization
Action
Remove Tags from Contact
Remove specific tags
Action
Bulk Update Contact Tags
Add or remove multiple tags at once
Action
Create Contact Task
Add a new task for a contact
Action
Update Contact Task
Modify existing task details
Action
Complete Contact Task
Mark task as complete
Action
Delete Contact Task
Remove a task permanently
Action
Create Contact Note
Add notes to contact records
Action
Update Contact Note
Edit existing notes
Action
Delete Contact Note
Remove notes from contacts
Action
Add Contact to Campaign
Enroll contact in campaign
Action
Remove from Campaign
Remove contact from specific campaign
Action
Remove from All Campaigns
Unenroll from all campaigns
📅

Calendars & Appointments

13 Triggers 21 Actions
Trigger
List Calendar Groups
Get all calendar groups
Trigger
List Calendars
Retrieve all calendars
Trigger
Get Calendar by ID
Get specific calendar details
Trigger
Get Free Slots
Check calendar availability
Trigger
List Calendar Events
Get all scheduled events
Trigger
List Blocked Slots
View unavailable time slots
Trigger
Get Appointment
Retrieve appointment details
Trigger
List Appointment Notes
Get notes for appointments
Trigger
List Calendar Notifications
View notification settings
Trigger
Get Calendar Notification
Get specific notification
Trigger
List Calendar Resources
View rooms and equipment
Trigger
Get Calendar Resource
Get specific resource details
Action
Create Calendar Group
Set up new calendar group
Action
Update Calendar Group
Modify calendar group settings
Action
Update Group Status
Enable or disable calendar group
Action
Delete Calendar Group
Remove calendar group
Action
Validate Group Slug
Check if slug is available
Action
Create Calendar
Add new calendar
Action
Update Calendar
Modify calendar settings
Action
Delete Calendar
Remove calendar permanently
Action
Create Appointment
Book new appointment
Action
Update Appointment
Modify appointment details
Action
Delete Event
Cancel and remove event
Action
Create Block Slot
Block time on calendar
Action
Update Block Slot
Modify blocked time
Action
Create Appointment Note
Add notes to appointments
Action
Update Appointment Note
Edit appointment notes
Action
Delete Appointment Note
Remove appointment notes
Action
Create Calendar Notification
Set up reminders
Action
Update Notification
Modify notification settings
Action
Delete Notification
Remove notification
Action
Create Calendar Resource
Add room or equipment
Action
Update Calendar Resource
Modify resource details
Action
Delete Calendar Resource
Remove resource
💼

Opportunities

3 Triggers 7 Actions
Trigger
Search Opportunities
Find opportunities with filters
Trigger
Get Opportunity
Retrieve specific opportunity
Trigger
List Pipelines
View all opportunity pipelines
Action
Create Opportunity
Add new sales opportunity
Action
Update Opportunity
Modify opportunity details
Action
Delete Opportunity
Remove opportunity
Action
Update Opportunity Status
Change status (open, won, lost)
Action
Upsert Opportunity
Create or update opportunity
Action
Add Followers
Assign team members to follow
Action
Remove Followers
Unassign followers
👤

Users

4 Triggers 3 Actions
Trigger
Search Users
Find users with filters
Trigger
Filter Users by Email
Search users by email address
Trigger
Get User
Retrieve user details
Trigger
List Users by Location
Get users in specific location
Action
Create User
Add new user to system
Action
Update User
Modify user information
Action
Delete User
Remove user from system
💬

Conversations & Messages

8 Triggers 2 Actions
Trigger
Search Conversations
Find conversations by filters
Trigger
Get Conversation
Retrieve conversation details
Trigger
Get Email by ID
Retrieve specific email
Trigger
Get Message by ID
Get specific message details
Trigger
Get Messages by Conversation
List all conversation messages
Trigger
Get Message Recording
Retrieve voice recording
Trigger
Get Message Transcription
Get transcribed message text
Trigger
Download Transcription
Download transcription file
Action
Update Message Status
Change message read/unread status
Action
Agent Typing Indicator
Show typing indicator in chat
🏢

Businesses

2 Triggers 3 Actions
Trigger
Get Business
Retrieve business details
Trigger
List Businesses by Location
Get all businesses in location
Action
Create Business
Add new business
Action
Update Business
Modify business details
Action
Delete Business
Remove business
🔄

Workflows & Campaigns

3 Triggers 5 Actions
Trigger
List Workflows
Get all workflows
Trigger
List Snapshots
View available snapshots
Trigger
List Campaigns
Get all campaigns
Action
Add Contact to Workflow
Enroll in workflow automation
Action
Remove from Workflow
Unenroll from workflow
Action
Add Contact Followers
Assign followers to contact
Action
Remove Contact Followers
Unassign followers
Action
Bulk Business Update
Add/remove contacts from business
⚙️

Other Operations

20 Triggers 8 Actions
Trigger
List Locations
Get all locations
Trigger
List Custom Fields
View custom field definitions
Trigger
Get Company
Retrieve company information
Trigger
Find Associations
Search associations
Trigger
Get Association
Retrieve association details
Trigger
Get Association Key
Get key by name
Trigger
Get Association by Keys
Find by object keys
Trigger
Get Relations by Record
List record relations
Trigger
Check Blog URL Slug
Verify slug availability
Trigger
Get Blog Authors
List blog authors
Trigger
Get Blog Categories
List blog categories
Trigger
Get Blog Posts
List posts by blog
Trigger
Get Blogs by Location
List location blogs
Action
Find Location by ID
Retrieve location details
Action
Create Location
Add new location
Action
Create Association
Link related records
Action
Update Association
Modify association
Action
Delete Association
Remove association
Action
Create Relation
Establish record relation
Action
Delete Relation
Remove record relation
Action
Create Blog Post
Publish new blog post
Action
Update Blog Post
Edit blog post

✨ Key Capabilities

📊 Contact Management

  • 10 custom field slots per contact
  • Advanced search with filters
  • Duplicate detection
  • Tag management (bulk operations)
  • Full task and note management
  • Campaign & workflow enrollment

📅 Calendar Features

  • Calendar groups with slugs
  • Multiple calendar types
  • Free slot checking
  • Appointment booking system
  • Blocked slots management
  • Room & equipment resources

💼 Sales Pipeline

  • Multi-pipeline support
  • Stage management
  • Status tracking (won, lost, etc)
  • Monetary value tracking
  • User assignment
  • Follower management

🔄 Automation Ready

  • Workflow automation support
  • Campaign management
  • Polling triggers (1-15 min)
  • Real-time conversations
  • Bulk operations
  • Upsert capabilities
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