Authenticate requests to the GHL Contacts API using your API key with the required scope (typically contacts.readonly for viewing and contacts.write for modifications). Store credentials securely in your Zapier setup.
Create a secure connection to MessageBird by generating an API key with appropriate permissions and configuring it in your Zapier app connector settings.
GET /contacts/:contactId — Retrieve a single contact; GET /contacts/:contactId/tasks — Retrieve tasks for a contact; GET /contacts/:contactId/tasks/:taskId — Retrieve a specific task; GET /contacts/:contactId/notes — Retrieve notes for a contact; GET /contacts/:contactId/notes/:id — Retrieve a specific note; GET /contacts/:contactId/appointments — Retrieve appointments for a contact; GET /contacts/ — List contacts; GET /contacts/business/:businessId — List contacts by business; contacts.write — Permission scope for write operations; POST /contacts/ — Create a contact; PUT /contacts/:contactId — Update a contact; DELETE /contacts/:contactId — Delete a contact; POST /contacts/:contactId/tasks — Create a task for a contact; PUT /contacts/:contactId/tasks/:taskId — Update a specific task; PUT /contacts/:contactId/tasks/:taskId/completed — Mark a task as completed; DELETE /contacts/:contactId/tasks/:taskId — Delete a task; POST /contacts/:contactId/tags — Add tags to a contact.
Trigger: A new contact is created or updated in MessageBird, automatically creating or updating the corresponding contact in GHL.
Actions: Create or update the GHL contact, attach related notes or tasks, and notify teams via your chosen channels.
Method: Use POST /contacts/ to create or update a contact in GHL; map MessageBird fields to GHL fields in the Zapier connector.
Key fields: contactId, name, email, phone, tags, custom fields.
Trigger: MessageBird updates trigger tasks or notes for a contact, initiating bulk sync to GHL.
Actions: Create and update tasks and notes in GHL, link to the correct contact, and reflect status changes.
Method: POST /contacts/:contactId/tasks and POST /contacts/:contactId/notes to mirror MessageBird items in GHL; update as needed.
Key fields: contactId, taskId, noteId, title/content, dueDate, status.
Trigger: MessageBird creates or updates notes or appointments, prompting a corresponding entry in GHL.
Actions: Create notes and appointments in GHL, associate with the correct contact, and sync updates across platforms.
Method: POST /contacts/:contactId/notes and POST /contacts/:contactId/appointments to mirror MessageBird items in GHL.
Key fields: contactId, noteId, appointmentId, content, date.
Fast setup with Zapier App Connector—no custom code required to connect MessageBird with GHL.
Automate data flows and keep contact records consistent across systems without writing scripts.
Improve response times and collaboration with real-time updates and centralized visibility.
This section defines core elements: API endpoints, authentication, triggers, actions, and field mappings, plus how they interact in a no-code integration.
A specific URL path that performs an operation against the API (read, write, delete).
The process of proving your identity to the API using keys or tokens to gain access.
A callback URL that receives real-time events from a service to trigger actions in your workflow.
Aligning fields from one system to corresponding fields in another to ensure correct data flow.
Automatically pull basic profile data from MessageBird to enrich GHL contact records and tag audiences for targeted outreach.
Route conversations to the right owner in GHL based on MessageBird channel (SMS, chat, voice) for faster follow-ups.
Create scheduled follow-up tasks in GHL when new messages arrive in MessageBird to close the loop with customers.
Generate a GHL API key with the required scope (contacts.readonly and/or contacts.write) and an API key from MessageBird. Store securely.
Add both apps, authenticate, and map fields between MessageBird and GHL (contacts, notes, tasks, etc.).
Run end-to-end tests, verify data integrity, and enable the workflow for live usage.
No-code options like Zapier App Connector let you connect GHL and MessageBird without writing code. You configure triggers, actions, and field mappings in a visual workflow. If you need deeper customization, you can extend workflows with additional Zap steps or custom apps. In most cases, the App Connector provides sufficient power for standard contact sync and task/note management.
Required permissions depend on the operations you plan. At minimum, use read-only access to retrieve contacts and notes. For creating or updating contacts, tasks, and notes, grant write permissions (contacts.write) and ensure those scopes are enabled in your API keys. Always follow the principle of least privilege.
Real-time syncing is possible with webhooks and triggers, but you can also design batched synchronizations. Real-time updates rely on event-driven triggers from MessageBird and immediate writes to GHL. If latency is a concern, validate webhook delivery and monitor retry behavior in Zapier.
Yes. Use a test environment or enable a sandbox workflow in Zapier. Many apps offer test endpoints or sample data. Start with a small dataset or a single contact to confirm mappings and behavior before going live.
If you exceed rate limits, Zapier typically retries with exponential backoff. To mitigate, stagger requests, batch operations where possible, and use efficient field mappings. Consider upgrading API plan or coordinating with your API provider for higher quotas.
API keys are available in the respective developer dashboards (GHL and MessageBird). Store keys securely (e.g., in a secrets manager or Zapier’s secure storage) and avoid sharing keys in public code or logs. Rotate keys periodically as part of security hygiene.
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Complete Operations Catalog - 126 Actions & Triggers