Use OAuth 2.0 or API keys to securely access the Users API. Store credentials securely, rotate tokens regularly, and apply least-privilege access for your integration.
Zapier supports OAuth 2.0 or API key-based connections. Configure a client ID and secret, set redirect URIs, and enable token refresh to keep the connection healthy.
– GET /social-media-posting/:locationId/tags – POST /social-media-posting/:locationId/tags/details – socialplanner/statistics.readonly – POST /social-media-posting/statistics
Trigger: New or updated 123FormBuilder submission to auto-tag and enrich contact data
Actions: Retrieve tags (GET /social-media-posting/:locationId/tags) and fetch tag details (POST /social-media-posting/:locationId/tags/details)
GET /social-media-posting/:locationId/tags
locationId, tagName, tagId
Trigger: Daily or event-based statistics aggregation from 123FormBuilder data
Actions: Push metrics via POST /social-media-posting/statistics
POST /social-media-posting/statistics
locationId, date, metrics
Trigger: On-demand data fetch for dashboards
Actions: Access socialplanner/statistics.readonly to retrieve stats
socialplanner/statistics.readonly
locationId, metrics
Automate tagging and analytics from 123FormBuilder with zero code.
Keep data in sync, reduce manual data entry, and speed up decision-making.
Scale automation across multiple form types and campaigns without custom development.
Core concepts and processes used in this integration, including endpoints, authentication flows, and data mapping.
Application Programming Interface: a defined set of rules that lets software communicate.
A method to deliver real-time data from one app to another.
Authorization framework that enables secure access with tokens.
A specific URL path in an API that performs a function.
Trigger when a form is submitted and tag user profiles in the social planner, then update analytics via endpoints 1 and 4.
Aggregate metrics from 123FormBuilder data and push a daily summary to dashboards or reports.
Use endpoints 3 and 4 to feed insights to Slack, email, or team dashboards.
Obtain API credentials and authorize the connection between GHL and Zapier.
Select endpoints 1-4, map fields, and set data formats.
Test triggers and actions, then publish to workflows.
No coding is required to set up the initial connection. Zapier provides a visual builder to configure triggers and actions, map fields, and test data flows. You can gradually expand automation as you validate the results. With the Users API, you benefit from a standardized interface that handles authentication and responses, so you don’t need to write custom code for basic operations. The setup is beginner-friendly and designed for rapid deployment.
Essential endpoints for a typical 123FormBuilder integration include GET /social-media-posting/:locationId/tags to read tags, POST /social-media-posting/:locationId/tags/details to fetch tag details, and POST /social-media-posting/statistics to push aggregated metrics. The read-only endpoint socialplanner/statistics.readonly is useful for dashboards. Depending on your use-case, you may rely on a subset of these endpoints to achieve your automation goals.
Security is maintained via OAuth 2.0 or API keys, with token rotation and secure storage. Ensure your OAuth scopes are restricted to the minimum necessary for the integration (e.g., read-only or write-enabled as needed). Use HTTPS for all API calls and regularly review access permissions in both GHL and Zapier accounts.
Data passed between apps typically includes locationId, tag names or IDs, and metrics or statistics fields. Field mappings in Zapier let you align 123FormBuilder data with the Users API’s expected inputs, ensuring consistent data formats and reliable automation.
Yes. Triggers and filters can be customized within Zapier’s editor. You can set multiple triggers, apply conditions, and chain actions to tailor the automation to your exact workflow.
Monitor API usage within Zapier task history and the GHL API dashboard. You can review recent runs, see which endpoints were called, and diagnose failures with detailed error messages to help you resolve issues quickly.
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Complete Operations Catalog - 126 Actions & Triggers
