To connect Zapier to the GHL Users API, you’ll grant access via OAuth 2.0 or an API key. Choose the method your admin has enabled and keep credentials secure.
In Zapier, create a new connection using the GHL Users API credentials and required scopes (e.g., socialplanner/tag.readonly) to enable data retrieval and actions.
GET /social-media-posting/:locationId/tags; POST /social-media-posting/:locationId/tags/details; socialplanner/statistics.readonly; POST /social-media-posting/statistics
Trigger: New or updated tag detected in a location (via GET /social-media-posting/:locationId/tags).
Action: Retrieve the list of tags, then call POST /social-media-posting/:locationId/tags/details to pull full information and store it in your CRM or analytics tool.
GET /social-media-posting/:locationId/tags
locationId, tagId
Trigger: Scheduled pull every day at your chosen time.
Action: POST /social-media-posting/statistics with body containing the date, then archive or push results to dashboards.
POST /social-media-posting/statistics
date, metrics
Trigger: Schedule a lightweight read of statistics.
Action: Call socialplanner/statistics.readonly to fetch current stats and display in Zapier.
GET socialplanner/statistics.readonly
locationId
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This glossary explains endpoints, triggers, actions, and data fields used in the GHL to Zapier integration.
Application Programming Interface: a defined set of rules that allows software components to communicate.
An authorization framework that enables secure access to a user’s data without sharing passwords.
A specific URL in an API where a defined action or data retrieval occurs.
A callback mechanism where one app notifies another about events in real time.
Automatically pull and consolidate tags from multiple locations and sync outcomes to your analytics dashboard or CRM.
Use daily statistics to trigger targeted campaigns, posts, or alerts via Zapier.
Fetch detailed tag data to enrich CRM records, segmentation, and reporting.
In GHL, generate an API key or OAuth credentials and configure them in Zapier under Connections.
Grant the Zapier app the necessary permissions (e.g., socialplanner/tag.readonly) to access the Users API.
Run a test in Zapier to ensure endpoints respond as expected; enable the integration when ready.
You do not necessarily need a developer account if your organization grants access to the GHL Users API via OAuth 2.0 or an API key. Zapier can handle the connection once credentials are provided. Keep credentials secure and rotate them per your security policy. Two-factor authentication and scoped permissions help minimize risk while maintaining functionality.
The common methods are OAuth 2.0 and API keys. OAuth 2.0 provides delegated access with tokens, while API keys offer straightforward authentication. Choose the method enabled by your GHL admin and ensure scopes like socialplanner/tag.readonly are included for tag data access.
Key endpoints include GET /social-media-posting/:locationId/tags and POST /social-media-posting/:locationId/tags/details for tag data, as well as statistics endpoints like socialplanner/statistics.readonly and POST /social-media-posting/statistics for metrics.
In Zapier, create or update a connection, run a test action, and verify the data returned by each endpoint. Use sample locationId values to simulate real requests and confirm that tags and statistics populate correctly.
Yes. You can schedule polls for statistics or trigger them with time-based workflows in Zapier. Use the POST statistics endpoint with a date parameter to fetch daily data on a schedule you define.
Rate limits depend on your GHL plan. Plan for retries, exponential backoff, and caching where possible. If you hit a limit, reduce call frequency or batch requests when feasible.
Data can be stored within Zapier task history, external spreadsheets, or connected CRM/analytics apps. You can also push outputs to dashboards or data warehouses as part of your Zapier workflows.
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