Access to the Users API uses OAuth tokens scoped for social posting and analytics. Your current scope is socialplanner/tag.readonly, which enables read-only access to tag data for Birdeye posts.
Birdeye authenticates to the GHL Users API via OAuth2, exchanging clientId and secret for short-lived tokens. Store tokens securely and refresh before expiry.
Endpoint 1: GET /social-media-posting/:locationId/tags; Endpoint 2: POST /social-media-posting/:locationId/tags/details; Endpoint 3: socialplanner/statistics.readonly; Endpoint 4: POST /social-media-posting/statistics; Endpoint 5-17: additional endpoints may exist in the API but are not shown on this page.
Trigger: New or updated post in Birdeye, automatic tag lookup via the tags endpoint
Actions: Retrieve tags with GET /social-media-posting/:locationId/tags and update Birdeye post records; log results in analytics
Endpoint: GET /social-media-posting/:locationId/tags
Key fields: locationId, tagId, tagName, postId
Trigger: Schedule daily statistics pull
Actions: Call POST /social-media-posting/statistics to generate metrics and feed dashboards
Endpoint: POST /social-media-posting/statistics
Key fields: locationId, metrics, dateRange
Trigger: New or updated Birdeye post requires tag enrichment
Actions: Use POST /social-media-posting/:locationId/tags/details to attach or adjust tags
Endpoint: POST /social-media-posting/:locationId/tags/details
Key fields: locationId, postId, details
Benefit 1: Build powerful automations without writing code
Benefit 2: Centralized data visibility across Birdeye and GHL dashboards
Benefit 3: Scalable workflows that adapt as your needs grow
Scope, endpoints, triggers, actions, authentication, and data fields are the core elements you’ll work with when connecting Birdeye to the GHL Users API.
A specific URL path and HTTP method that allows you to perform an action or retrieve data from the API.
A secure token used to authenticate API requests and authorize access to resources.
The process of aligning fields between Birdeye data and GHL data so information flows correctly.
A mechanism to receive real-time notifications about events from the API or connected apps.
Automatically attach relevant tags to Birdeye posts as they are created, using the Tags endpoint to keep content discoverable.
Aggregate Birdeye and GHL metrics into a single dashboard for real-time insights and impact assessment.
Set up conditional workflows that react to Birdeye activity and automatically adjust GHL data fields.
Register your app in Birdeye and generate clientId/secret, then configure the redirect URI for OAuth.
Grant the socialplanner/tag.readonly scope to permit reading tag data in Birdeye.
Run tests, validate data flows, and deploy the integration with monitoring in place.
The Users API uses OAuth tokens to securely authorize access. You’ll request a token with the proper client credentials, then include the token in your API calls. This keeps tag data and analytics accessible only to authorized applications like Birdeye. To get started, create an OAuth app in your GHL account, obtain a clientId and secret, and exchange them for a short-lived access token. Refresh tokens as needed to maintain a seamless connection.
The tag endpoints allow you to read and detail tag data for Birdeye posts. GET /social-media-posting/:locationId/tags retrieves available tags for a location, while POST /social-media-posting/:locationId/tags/details lets you attach or update tag details for specific posts. The statistics endpoint provides aggregated metrics for monitoring performance. Use these endpoints to keep Birdeye content organized and performance-driven.
You don’t need to write code to run this integration if you use a connector or automation platform that supports OAuth and API calls. However, a basic understanding of HTTP requests helps. Start with obtaining tokens, then configure the endpoints and data mappings in your automation tool. The no-code approach makes it easy to set triggers, actions, and data fields without custom development.
Test connections by using a sandbox or staging environment if available. Use curl or a REST client to call GET /social-media-posting/:locationId/tags and POST /social-media-posting/statistics with test data. Validate responses, check authentication headers, and confirm data appears in your Birdeye dashboards. Once validated, deploy with monitoring to catch issues early.
The statistics endpoint exposes metrics related to posting and engagement, such as tag usage counts, post reach, and engagement trends over a date range. You can pull daily or custom ranges to build dashboards, track performance, and inform content strategy. For more detail, review the metric fields returned by POST /social-media-posting/statistics.
Rate limits vary by API plan. If you hit limits, implement exponential backoff, batch requests when possible, and cache reusable data. Monitoring tools can alert you before limits impact your automation. If you need higher throughput, contact your API provider for rate-limit adjustments or dedicated endpoints.
Common errors include authentication failures (invalid token), missing required fields (locationId or postId), and invalid endpoint usage. Check your OAuth token validity, ensure scopes include read/write access where needed, and verify the endpoint path and payload structure. Logs and response codes help pinpoint the issue quickly.
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Complete Operations Catalog - 126 Actions & Triggers
