Obtain your API key or OAuth token from the GHL dashboard and securely authorize requests to tags, details and statistics endpoints
Use your GatewayAPI SMS credentials to generate tokens and authorize API calls with proper scopes
GET /social-media-posting/:locationId/tags retrieves tags for a location; POST /social-media-posting/:locationId/tags/details fetches details for a tag; socialplanner/statistics.readonly provides read-only metrics; POST /social-media-posting/statistics posts engagement statistics
Trigger: when a new or updated tag is detected for a location, pull the tag data and update the relevant contact record
Actions: call GET to fetch tags, map tag data to contact fields, insert or update tags in the CRM, and trigger marketing automation
GET /social-media-posting/:locationId/tags
locationId, tagId, tagName
Trigger: when a user requests more information about a tag, retrieve details
Actions: POST /social-media-posting/:locationId/tags/details to obtain details and store them in a note or field
POST /social-media-posting/:locationId/tags/details
locationId, tagDetails
Trigger: on schedule or event, fetch analytics from GHL and push to GatewayAPI statistics
Actions: GET socialplanner/statistics.readonly, then POST /social-media-posting/statistics to update stats
GET socialplanner/statistics.readonly and POST /social-media-posting/statistics
endpoint and metrics such as impressions, engagement, clicks, locationId
Automate tagging and organization of contacts as tags change in social posts
Gain real time analytics across channels without writing code
Create centralized automation workflows that drive CRM updates and messaging
A quick glossary of terms used in this guide to help you build your integration
Application Programming Interface — a set of rules that enables apps to communicate with each other
The process of proving identity and gaining access to a resource
A specific URL in an API that performs an action or returns data
A credential used to authorize API requests
Set up campaigns that trigger when new or updated tags appear for a location
Create audience segments based on tag membership and location data to personalize messages
Build dashboards that visualize tag activity, post reach, and engagement across platforms
Create API credentials, set scopes, and test connectivity in a sandbox before going live
Choose endpoints (tags, details, statistics) and map data fields to your CRM and messaging fields
Run end to end tests, verify data flow, and enable live automation
You will interact with a small set of endpoints to move data between GHL and GatewayAPI SMS. Start by authenticating with the GHL Users API, then use GET /social-media-posting/:locationId/tags to retrieve tags for a location. If you need deeper details about a tag, call POST /social-media-posting/:locationId/tags/details. You can also pull read-only statistics from socialplanner/statistics.readonly and push statistics via POST /social-media-posting/statistics.
No code is required for the basic flow. The endpoints above can be wired into your automation rules or a no-code platform to sync tags, details, and statistics. You can also map fields directly to your CRM and messaging apps to trigger workflows without custom development.
Authenticate with GHL by obtaining an API key or OAuth token from the GHL dashboard and include it in your requests. Authenticate GatewayAPI SMS by using your API credentials to generate a token with the correct scopes. Always secure tokens and rotate credentials regularly.
Data exchanged includes location identifiers, tag data (tagId and tagName), tag details, and engagement statistics such as impressions and clicks. Sensitive tokens are transmitted in secure headers and stored following best practices.
Yes. Statistics endpoints provide real time metrics or near real time updates that you can surface in your dashboards. You can schedule periodic pulls or push updates as part of automation.
If a tag is updated, the integration can refresh the tag data in your CRM or contacts. If a tag is removed, you can either archive the tag or remove association from contacts based on your mapping rules.
API keys and tokens are found in the respective developer or API sections of the GHL and GatewayAPI SMS dashboards. Keep them secure, implement least privilege, and document their usage for your team.
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